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southwest super heroes

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Southwest's Fee-Fighting Marketing Efforts: Let's move over into the marketing world for today. Southwest's all-out marketing assault on fees is continuing. Last week at NBTA, I saw yet another example of their efforts. They introduced Southwest Super Heroes, there to fight fees. No, I couldn't make this up. by Brett...; Tags: Fee, Southwest Super Heroes, Marketing Research, Marketing, Brett Snyder; Blog posts 2008-08-07

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Your Work The 7 Interview Questions You Must Ask

The 7 Interview Questions You Must Ask

Forget 'What are your strengths and weaknesses?' If you want to get the real dope on prospective employees, ask job candidates these seven questions.
Your Industry "Cadillac" Health Plan Tax Could Whack the Middle Class

"Cadillac" Health Plan Tax Could Whack the Middle Class

New Health Affairs study casts doubt on the value of the excise tax on Cadillac plans in the Senate reform bill.
Your Money Health Care Reform's Public Option: Everything You Need to Know

Health Care Reform's Public Option: Everything You Need to Know

The government-run public insurance option will continue to be a contentious topic as health care reform moves to the Senate. Here’s a comprehensive look at how it’s likely to be structured, what it might mean for your health care costs now and in the future, as well as some potential upsides and downsides of the proposal.

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