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subject line

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BNET Business Dictionary

Subject Line
the field at the top of an e-mail template in which the title or subject of the e-mail can be typed. The subject line is the only part of the...
Subject Line definition on BNET »

BNET Resources

Hack Your Subject Lines To Improve E-Mail Productivity
Want to get immediate productivity gains with your e-mail? Implementing some simple e-mail protocols can really ramp up your efficiency. GetPredictableSuccess offers these suggestions. Use the subject line coupled with EOM. If you can convey the entire message in less than 60 characters or so, put the...
Tags: CC Holland, Online Communications, E-mail, GetPredictableSuccess, Subject Line
Blog posts 2008-07-07
Improving Your Subscription Confirmation Rate.
You may link to this article with no further permission at: http://www.wilsonweb.com/art/email/confirm-rate.htm "First, we implemented an exit pop-up to improve our newsletter subscriber rate and are getting a 1.5% sign-up rate -- an You...
Tags: e-mail, Furniture, gift certificate, Google Inc., newsletter, subject line
Research articles 2005-04-13
Subject Lines That Sell
Business e-mail is virtually meant to convince customers to use the services of a particular company. Most companies have a tendency to lure customers by writing the word ‘free' in the subject line. But, of late, it has been observed that most people delete the mail containing the aforesaid subject...
Tags: Powerwriting.com, Subject Line, Business E-mail, E-mail, Online Communications
White papers 2003-01-01
Effective Email - How to Communicate Powerfully by Email
As with all written communications, emails should be clear and concise. Sentences should be kept short and to the point. This starts with the email's subject line. Use the subject line to inform the receiver of exactly what the email is about. Keep in mind, the subject line should offer...
Tags: Mind Tools, Subject Line, E-mail, Online Communications
White papers
Do You Spend Enough Time Crafting Your Email Subject Line?
It should be obvious that your subject line is the single most important element of an email. Do you take the time to think about what it says, or do you just dash off the first thing that comes to your mind? Here are some tips for...
Tags: Subject Line, E-mail, PDAs, Online Communications, Handhelds, Hardware, Jon Greer
Blog posts 2008-09-19
Outlook Tip: Change the Subject Line of an E-Mail You Want to Save
An e-mail discussion can stretch on for days and days, sometimes even weeks. When it's over, you may decide to file the last message for future reference -- something I often do. Just one problem: The subject line no longer reflects the content of the e-mail. Suppose,...
Tags: Subject Line, E-mail, Microsoft Outlook, Sales Strategy, Groupware, Microsoft Office, Online Communications, Office Suites, Software, Sales, Enterprise Software, Rick Broida
Blog posts 2009-05-21
Never Send a Blank Subject Line in Outlook Again
There are all sorts of Outlook pitfalls that can make you look like a doofus. I've already told you how to avoid forgetting to include the attachment, but this week I have a short tutorial on how to prevent blank subject lines that scream: "I wasn't paying attention when I...
Tags: Subject Line, Microsoft Outlook, E-mail, Groupware, Microsoft Office, Office Suites, Software, Online Communications, Enterprise Software, Dave Johnson
Blog posts 2009-05-28
Don't Annoy Your Boss and Co-Workers with E-mail Gaffes
Annoying e-mail is one of my personal pet peeves. And I get plenty of them -- enough, probably, to write a regular Dear Duke of E-mail Etiquette column. For now, though, here are five of my biggest gripes with people who click send without thinking. ...
Tags: Subject Line, E-mail, Online Communications, Dave Johnson
Blog posts 2009-07-08

Additional Resources

Do You Spend Enough Time Crafting Your Email Subject Line?
Do You Spend Enough Time Crafting Your Email Subject Line?RE: Do You Spend Enough Time Crafting Your Email Subject Line?Also be careful to avoid the key words that are likely to be banished into the nether by the ever-vigilant and increasingly restrictive spam filtersJV from l'Attitude in Cairns
Tags: e-mail
Discussion threads 2008-09-22
Email Subject-Line Testing: Cheap Renewal Response-Booster For Some B-To-B's
Lesson #1 in email renewals: Get the message opened. Not an easy accomplishment, no matter who your audience is. Certainly, harried business readers are increasingly likely to make a split-second decision to discard any email that's perceived as spam, or of no real relevance to their jobs. But...
Tags: B2B, CMP Media, E-mail
Research articles 2002-11-01
Innovative Subject Lines, or Are They?
Junk-Mail seems to be increasing with many "Get rich scheme" participants. The same participants who do not have the first clue on how to get their messages read by the recipient. Why? Perhaps, the most common marketing mistake, is the less-than-enticing, "Subject line" content. If one feels one has an...
Tags: Recipient, Go-fx.com, Junk-Mail, E-mail, Marketing Research, Online Communications, Marketing
White papers
Composing Effective E-mails
While e-mail is the most convenient, and probably the most widely used, form of business communication today, many people do not know how to use it well. Because it’s an extremely quick and easy way of getting in touch with others, it’s easy to overlook the basics of business correspondence,...
Tags: e-mail, ONLINE COMMUNICATIONS
Articles 2007-02-28
Marketing Effectively by E-mail
E-mail should be an essential part of any Internet marketing strategy. If you have someone's e-mail address, you can send them information directly, much as you would in a direct mail campaign—except the cost of mailing is free. Even so, that's only an advantage if the recipients have agreed to...
Tags: advertisement, BNET Editorial, database, direct mail, e-mail, e-mail address, e-mail management, Internet, Internet marketing, marketing, newsletter, software, spam, strategy, Web, Web site
Articles 2007-10-19
A Never to be Missed Opportunity | BTalk Australia
(16min 44) Here’s a rare chance to learn the techniques used by copywriting experts. Direct mail DM is a vital part of your marketing mix â€" probably more so now than ever. By spending a quarter of an hour listening to today’s podcast you’ll learn to maximise the DM opportunity....
Tags: Brand, Piece, Direct Mail, Copywriter, E-mail, Online Communications, Phil Dobbie
Blog posts 2009-03-10
The Alamo Group Inc. announces the acquisition of the Gradall product line from JLG Industries Inc.(Newsmakers)
The Alamo Group Inc. announces the acquisition of the Gradall product line from JLG Industries Inc. The purchase price was $39.4 million, subject to adjustments. The sale includes the 430,000-sq.-ft. manufacturing facility in New Philadelphia, OH, The Alamo Group Inc. announces the acquisition...
Tags: acquisition
Research articles 2006-03-01
Write More Effective E-mails -- In Reverse
Sometimes it's the little things that increase your productivity. Don't get a new word processor, for example -- just learn to use the keyboard shortcuts on the program you already own. In that same spirit, Every Joe offers some unexpected advice for improving your productivity by reversing the way you...
Tags: Dave Johnson
Blog posts 2009-04-09
Automatically Address An E-Mail Message
If you send e-mail to the same people frequently, you can automate the process of creating and addressing the message. With Outlook, you can add a custom toolbar button that lists the people to whom you send e-mail most often. Then, with one click, you can create a new message...
Tags: e-Mail Message, E-mail, Online Communications
White papers
Exclusive BNET Australia reader offers from The Creative Leadership Forum
As a part of our new partnership with The Creative Leadership Forum we’re pleased to announce that we have 25 free passes --- exclusive to BNET Australia readers --- to The Sound of Leadership. On September 2, The Creative Leadership Forum will be hosting a two-hour workshop...
Tags: team, leadership, management, brian haverty
Blog posts 2008-08-08
E-mail Viruses Can Create Havoc For Insurers.(Statistical Data Included)
It was the answer to a lonely computer geek's prayers: an email popping into the inbox with a subject line that said, "I Love You." But instead of hearts and flowers, the lonely souls who opened the missive got their hard drives damaged and It was...
Tags: computer, e-mail, password, Prudential Insurance Company of America, virus
Research articles 2000-06-05
SEARCH CAPITAL SIGNS FOR $100 MILLION CREDIT LINE NAMES "BUCKY" BUSH & DOUG POWELL TO BOARD
DALLAS--BUSINESS WIRE--August 8, 1995--George C. Evans, Chairman and CEO of Search Capital Group, Inc., ("Search"), a specialized financial services company focusing on used automobile receivables, today announced that Search had executed a proposal agreement with Congress Financial, the commercial lending arm of Core States Bank, for a $100 million line...
Tags: board, Dallas, equity, FINANCE, financial, U.S. Congress
Research articles 1995-08-07
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