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successful pricing

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Three Strategies for Successful Pricing During a Downtown
Three Strategies for Successful Pricing During a Downtownno one caught the typo? during a "downtown"?really? :)
Tags: downtown, pricing strategy, strategy, Successful Pricing, job
Discussion threads 2008-07-08

Additional Resources

Running a Successful Pricing Project
This paper provides pointers for running a successful pricing project. Readers can find much of this advice in any good project management practice. By adding the pricing context, the author hopes it serves as a guide for managers who are new to pricing and a refresher for those who have...
Tags: Pricing Strategy, Mimiran, Pricing, Marketing Research, Marketing
White papers 2007-07-26
Understanding Pricing Issues
In an era of increasing globalization, the costs of labor, transportation, and materials constantly fluctuate. This presents a problem because it creates new complexities and encourages new competition. This also presents an opportunity because those complexities challenge your organization to re-evaluate its pricing process regularly. Doing this will help you...
Tags: pricing decision, globalization, transportation, Process Management, downsizing, inflation, supply chain, tool, income, outsourcing, strategy, benefit, BNET Editorial, Marketing, Pricing, Re-engineering, Marketing Research, Senior Management, Pricing Strategy, Price, Product
Articles 2007-10-02
Recent Trends And Emerging Practices In Retailer Pricing
This paper explains the retail landscape that is being significantly altered by retail consolidations, changes in manufacturers' practices, advances in technology, and the emergence of retailing. In this new retailing environment, there is a renewed emphasis on profitable pricing strategies. We have described the effects of these trends on retailer...
Tags: Retail Company, Pricing Strategy, Pricing, Marketing Research, Retail, Marketing
White papers 2005-08-04
Accenture Precision Pricing: Blending the Art and Science of Pricing
Price optimization is the latest buzzword among retailers. The emerging reality is quite different. Accenture is finding that the creation of successful pricing strategies involves a spectrum of solutions from the simple to the sophisticated that may or may not include pricing optimization. Accenture believes that there is no one-size-fits-all...
Tags: Accenture Ltd., Pricing Strategy, Pricing, Marketing Research, Marketing
White papers 2003-01-01
Three Strategies for Successful Pricing During a Downtown
The Find: With the economy tanking, and inflation on the rise, pricing is both more important and trickier than ever, but expert guidance is available to keep managers from making critical mistakes. The Source: An interview with Tony Cram of Britain’s Ashridge Business School in the Financial...
Tags: Pricing, Marketing Research, Marketing, Jessica Stillman, FT, Pricing Strategy, Strategy
Blog posts 2008-05-19
Raychem Corporation Announces Successful Pricing of $400 Million Public Debt Issue
MENLO PARK, Calif.--BUSINESS WIRE--Oct. 21, 1998--Raychem Corporation today announced the pricing of a public debt issue of $400 million of 7.20% Notes due 2008. The proceeds of the notes will be used to repay revolving bank lines and for general corporate purposes, which may include share repurchase and potential acquisitions....
Tags: bank, Business Wire, California, FINANCE, Investment, MARKETING, Pricing, SOFTWARE
Research articles 1998-10-21
Gap knocks off Gap - copies discount house pricing policies - AM Apparel Merchandising
Although it might not rip the seams out of the discount retailing of jeans and other basic fashions, The Gap Inc.'s new strategy is remarkably close to the apparel game plans at stores that range from Kmart to Bradlees. The Gap, after years of watching discount stores knock off...
Tags: Gap Inc.
Research articles 1993-09-06
A Successful Portfolio Pricing Strategy Begins With A Broader Outlook
From the executive summary: ‘Economists have long recognized that pricing is one of the most powerful levers available for managing demand. Yet, many companies seem to treat pricing decisions as either an afterthought or a tactical detail. By developing a portfolio-level pricing strategy, companies can better understand how their markets...
Tags: Microsoft Outlook, Pricing Strategy, Pricing, Marketing Research, Marketing
White papers 2002-01-01
Successful Metrics For Applying A Value Based Pricing Strategy For High Tech And Distribution Companies
From the executive summary: ‘Implementation of value based pricing strategy requires change management, support processes, and training. The rewards of a successful strategy enable companies to collect more by reducing pricing variability, making more money on differentiated services and improving their business mix. To the customers, it helps them obtain...
Tags: Pricing Strategy, CMO Council, Pricing, Marketing Research, Marketing
White papers 2004-02-01
Pricing
The article tells that pricing is one of the four "P's" of the marketing mix. It is a marketing variable that can play a significant role in the success or failure of a product. By understanding the complimentary products, especially alliances that are competitors of each other, one may reduce...
Tags: Pricing Strategy, Chanimal, Pricing, Marketing Research, Marketing
White papers 2003-01-01
Fee scrutiny threatens fund supermarkets; Eliminating 12(b)-1s would erode pricing power.(News)
Byline: Brooke Southall Mutual fund supermarkets that allow investors to buy funds without paying a commission may face intense pricing pressure if regulators and legislators are successful in eliminating a controversial fee. Indeed, the ...
Tags: Charles Schwab & Co. Inc., pricing strategy, supermarket
Research articles 2004-02-23
Hydrogen Peroxide Pricing Firms As Values and Production Costs Rise.(Brief Article)
DESPITE TWO successful price increases this year, hydrogen peroxide producers warn that further price hikes may be necessary to offset high natural gas costs and lift peroxide's pricing to its value in the marketplace. Although manufacturers are st DESPITE TWO successful price increases this...
Tags: hydrogen, pulp
Research articles 2000-10-16
Publishers Are Killing Web Advertising's Potential With Misguided Pricing
Jim Spanfeller is president and CEO of Forbes.com. He is also treasurer of the Online Publishers Association and chairman emeritus of the Interactive Advertising Bureau.How is ad pricing different online and offline? Fundamentally, it isn’t.At this point, many internet sellers and buyers are reaching for the keyboard to declare...
Tags: Web, Web Advertising, Advertisement, Inventory, Pricing Strategy, Jim Spanfeller, Advertising, Features, Leading Voices, Research & Metrics
External links 2009-08-24
Competitor Visioning: Key to Managing Competitive Pricing
The paper concludes that price moves are powerful shapers of company's fortunes. Poor planning and "step-at-a-time" pricing actions can destroy strategies and sink profits. Successful managers take a long-term perspective for managing pricing competitive dynamics. The chess game analogy provides useful insight for profitably managing pricing. To implement a chess...
Tags: Competitive Pricing, Pricing Strategy, Chess Game Analogy, Pricing, Games, Marketing Research, Strategy, Marketing, Personal Technology, Management
White papers 2003-01-01
The Actuary as Strategist
The pricing methods give little emphasis to marketplace competition, expected returns, marketing strategy, or consumer desires. Successful pricing does not proceed from the bottom up: the compilation of experience data to generate indicated rate revisions. Rather, pricing must begin from the top down: estimating the expected return in the industry,...
Tags: Casualty Actuarial Society, Pricing Strategy, Pricing, Marketing Research, Marketing
White papers 2002-07-23
Quark Announces Limited Time Promotional Pricing for QuarkXPress; Upgrade from Any Version of QuarkXPress for the Same Price
DENVER -- In its efforts to reward customers for choosing the most successful design software in its class, Quark today announced the immediate availability of promotional pricing for QuarkXPress 6.5 full products and upgrades. The promotional pricing includes one low upgrade price from any previous version of QuarkXPress. The suggested...
Tags: pricing strategy
Research articles 2005-04-04
Accurate Pricing Is Absolutely Critical
It goes without saying that the bottom line of any successful business is profit. Making a profit is pretty simple really. One just have to make more than he/she spend. The trick is to know how much one have to make to exceed what they spend. To maximize profits, accurate...
Tags: Price, Pricing Strategy, Pricing, Marketing Research, Marketing
White papers 2003-01-01
Pricing Yourself To Get, And Stay, In Business
From the executive summary: ‘It goes without saying that the bottom line of any successful business is profit. Low profits can lead to fall in business. Experts suggest that making profits is simple. It is important to make more than the spending. The trick is to know how much one...
Tags: Profit, Business, Pricing Strategy, Momentum Technology, Pricing, Marketing Research, Marketing
White papers 2003-01-01
Some Recent Experiments In Creative Pricing Strategies
Markets still drive consumer and producer behavior while longstanding economic principles remain valuable guides to that behavior. This paper explains how modifications of the traditional pricing practices are increasingly becoming part of the pricing strategies used by modern management and as long as they prove to be successful, continued innovation...
Tags: Pricing Strategy, Pricing, Marketing Research, Marketing
White papers 2006-09-11
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