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- 'Too Much Information' Costs $650 Billion Annually
- Research firm, Basex has declared 2008 the "Year of Information Overload," and to add a cherry to the top of that sundae, they say $650 billion in productivity was lost in 2006 due to email, SMS messages, and IMs. One could guess it was even higher in 2007 (no thanks...
- Blog posts 2007-12-30
- When New Marketing Fails: Who Wants a Meatball Sundae?
- In his new book, "Meatball Sundae: Is Your Marketing Out of Sync?" -- available on December 27th -- Seth Godin dissects the 14 trends marketers need to embrace to avoid eating meatball sundaes, which Godin explains as such: A meatball is a worthwhile commodity. They are things we need and sold to everyone....
- Blog posts 2007-12-17
- ABCs of surviving parent-teacher conferences
- Have you experienced a euphoric feeling called family contentment? Your children's chores are complete, homework is done, pork chops were consumed at dinner with minimal whining. You're feeling fine. And then you go to a parent-teacher conference. It may go something like this: "Well, Mrs. Sokol," (pause and...
- Research articles 2005-11-14
- Dairy's diversity
- * Health & wellness? Good! * Carbs? Bad! * Weight-loss? Well ... With consumer interest in health and wellness products on the rise, it should come as no surprise that the dairy category followed suit, with a number of such introductions. Still, one of the more-notable pieces...
- Research articles 2005-03-01
- Milestone Moments.(SunBurst)
- - Poker rally: The Jasperwockys are at it again with their third annual Poker Rally, set for 2:30 to 5 p.m. June 30. It will be held in Neighborhood 7 with several different stops to pick up five cards to create the winning poker hand....
- Research articles 2002-06-21
- Friendly Ice Cream Airs New Ad Campaign.
- By Chris Reidy, The Boston Globe Knight Ridder/Tribune Business News Jun. 22--Eager to rebound after closing roughly 133 restaurants over the past 15 months, Friendly Ice Cream Corp. is airing a new TV ad campaign with theme of "You & me & Friendly's." ...
- Research articles 2001-06-22
- Hot Fudge Brownie Sundae. (Last Licks).
- McDonald's stores in Southern California have extended summer by introducing, at the end of September, a new Hot Fudge Brownie Sundae. The sundae, with a suggested retail price of price of $1.79, consists of a chocolate brownie covered by soft serve McDonald's stores in Southern...
- Research articles 2002-10-20
- Sundae Sales Get Sweeter!
- This case study introduce a method Pricing items and setting the margin per item. Frank, the owner of one of the most popular custard stands in our area, came to us with the following question. This case study give him the way get your customers to start...
- White papers 2003-01-01
- SCORE Helps Entrepreneurs Turn Cool Idea Into Hot Business
- What could be more fun for kids than a party that includes games, dancing and making sundaes in a 1950s-style ice cream parlor? And what could be easier for parents than having somebody else handle all the planning, set-up and cleaning? That's the vision that Michelle Violetto had for Little...
- Case studies
Additional Resources
- Schoep's Ice Cream Co. Recalls Frozen Sundae Cones Sold in 4 States.(Originated from The Wisconsin State Journal)
- Apr. 29--After finding glass particles in its peanut topping, Schoep's Ice Cream Co. has recalled 6,500 boxes of frozen sundae cones sold in four states, including Wisconsin. The Madison company recalled its "Just Say Nuts Sundae Cones" and "Country Delight Sundae Cones" after getting complaints...
- Research articles 1995-04-28
- When New Marketing Fails: Who Wants a Meatball Sundae?
- When New Marketing Fails: Who Wants a Meatball Sundae?Please update the WebmasterRadio linkLink should be updated to send to WebmasterRadio.fm homepage. Sorry for the confusion… The current link will be effective once the show has been archived.The interview is happening now.(Please feel free to delete this comment. Thanks!)RE: When New...
- Discussion threads 2007-12-17
- Toy Sundae Sets Sold at Target Recalled by Battat Inc. Due to Choking Hazard.
- M2 PRESSWIRE-14 March 2008-CPSC: Toy Sundae Sets Sold at Target Recalled by Battat Inc. Due to Choking HazardC1994-2008 M2 COMMUNICATIONS LTD RDATE:13032008 WASHINGTON, D.C. - The U.S. Consumer Product Safety Commission, in cooperation with the firm named below, today announced a...
- Research articles 2008-03-14
- Uno Chicago Grill: deep-dish pizza pioneer shows its sweet side, slices into new sales potential with chocolate-chip cookie sundae
- It seems only fitting that the inventor of the original deep-dish Chicago-style pizza would be the first major chain to roll out a deep-dish sundae dessert. Boston-based Uno Chicago Grill, formerly known as Pizzeria Uno, launched in December 2004 its new Deep Dish Sundae, a sweet and gooey homage to...
- Research articles 2005-05-09
- L.A. McD's roll hot Fudge Sundae; Trump ads debut - News Digests - Brief Article
- LOS ANGELES -- The McDonald's Operators' Association of Southern California said local units launched a new $1.79 Hot Fudge Brownie Sundae, made with reduced-fat vanilla soft-serve ice cream. and hot fudge on a brownie, topped with whipped cream and a cherry. The item is available at participating McDonald's for a...
- Research articles 2002-10-14
- Webcast: The Future of Marketing: Being Remarkable and the Meatball Sundae
- Combining two good things does not automatically make one great thing. Case in point: a meatball sundae - Seth Godin's perfect illustration of what you get when your marketing strategy doesn't fit with your product offering. Join this live BNET Webcast, moderated by James Hilliard and featuring...
- Webcasts 2008-12-02
- Delta Celebrates Cosmopolitan Cuisine As Sponsor of 6th Annual South Beach Wine & Food Festival; Signature Crown Room lounge welcomes festival attendees with signature cocktails; Delta's Mile High cookies and Celebrity Chef Fantasy Sundae Challenge to
- M2 PRESSWIRE-21 February 2007-Delta-Air: Delta Celebrates Cosmopolitan Cuisine As Sponsor of 6th Annual South Beach Wine & Food Festival; Signature Crown Room lounge welcomes festival attendees with signature cocktails; Delta's Mile High cookies and Celebrity Chef Fantasy Sundae Challenge to honor culinary talentsC1994-2007 M2 COMMUNICATIONS...
- Research articles 2007-02-21
- Samuelsson wins sundae scoop-off
- NEW YORK -- A sundae made of vanilla, strawberry and chocolate-chip-cookie-dough ice creams topped with hot fudge, marshmallows, M&Ms, chocolate-covered rice puffs and gummy bears as well as a milkshake-filled cone earned Aquavit chef and co-owner Marcus Samuelsson honors as winner of the FAO Schwarz Great-American Scoop-Off. The decision,...
- Research articles 2005-08-29
- The selling of prime time: networks use synergies--and McDonald's--to grow their September premiere audiences. (Cover Story).
- If watching America's favorite gross-out show alone doesn't stick in your memory, this will: a sundae comprising Oreo Cookies 'n Cream ice cream, cookie pieces, gummy spiders and "lime slime." The, um, treat, called a Fear Factor Sundae, If watching America's favorite gross-out...
- Research articles 2002-09-16
- Cast your vote for tastiest candidate in Colonial Ice Cream's 'Straw Poll'.(Time Out!)
- As it has done in every presidential election since Johnson defeated Goldwater in 1964, Colonial Ice Cream is offering its "Ice Cream Soda-Straw Poll." The event features two new sundae flavors, created specially for this year's presidential office-seekers: a "Red, White and Bush" sundae for Republican...
- Research articles 2000-09-29
- Common Phrases that Scuttle Sales
- The quickest way to damage a budding customer relationship is to use trite phrases that make you sound like a B2B sales rep. Don't get me wrong... there's nothing wrong with being a sales rep, but if you sound like one, it lessens your ability to achieve rapport and...
- Blog posts 2007-09-20
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