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124 Resources for

super bowl

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Reports of the Super Bowl's demise greatly exaggerated.(Viewpoint): We come not to bury the Super Bowl as a marketing event but to praise it. We come not to bury the Super Bowl as a marketing event but to praise it.; Tags: Super Bowl; Research articles 2008-02-11
Super Bowl Thoughts . . .: A friend of mine asked me today, "how many teams have won the Super Bowl?" It's an interesting question that led me to plenty more. So here's that info, plus a couple of other tidbits that'll help you stump your friends and win some bets at your Super...; Tags: Team management, Super Bowl, team; Blog posts 2007-02-02
Super Bowl Thoughts . . .: A friend of mine asked me today, "how many teams have won the Super Bowl?" It's an interesting question that led me to plenty more. So here's that info, plus a couple of other tidbits that'll help you stump your friends and win some bets at your Super...; Tags: General, Super Bowl, team, Team management; Blog posts 2007-02-02
Scoring from the Super Bowl: Part 1 of 2.: Byline: Marti Benedetti Super Bowl XL is turning into Christmas Part Two for the bottom lines of several Detroit area companies. Take Tony Bahu, owner of BonBons Candy & Godiva Chocolatier and Scentsations Fragrance & Crystal Boutique in Byline: Marti Benedetti...; Tags: NFL, Super Bowl; Research articles 2006-01-30
Letters.(Letter to the Editor): Detroit needs more pride Editor: I was happy to read Mary Kramer's Jan. 16 column addressing Eric Larson's excellent book in her column, "Super Bowl may change our attitudes." For years, I had pondered what it was about Detroit that l...; Tags: Editor, NFL, Super Bowl; Research articles 2006-01-23

It isn't just us: Super Bowl will be big everywhere.(Viewpoint essay): Byline: Lester Munson Lester Munson is a locally based writer and commentator. For us in Chicago, the Bears' trip to the Super Bowl is big. Really big. The biggest thing since the White Sox swept the World Series. But Super Bowl XLI...; Tags: NFL, Super Bowl; Research articles 2007-01-29
How to move thousands? Here's the game plan.(News): Byline: Jennette Smith Organizers are working on the last pieces of the logistics puzzle that comes with hosting the biggest sporting event of the year. As Super Bowl XL's arrival in downtown Detroit approaches, details for private jets, limousi Byline: Jennette...; Tags: downtown, game, NFL, Super Bowl; Research articles 2005-11-28
Affiliates Go Deep for Super Bowl.: By Michael Malone WISH Indianapolis and WBBM Chicago cater to fans' cravings The Bears and Colts won't be the only teams in the spotlight this weekend. News crews from CBS affiliates WBBM Chicago and WISH ...; Tags: Bear, game, Super Bowl, WISH; Research articles 2007-01-29
Coca-Cola Says 'Significant Changes' Made to Its Super Bowl Commercial: A Coca-Cola Co. spokesman told TRANSPORT TOPICS the company made some "significant changes" to its "Full Throttle" television advertisement that was scheduled to run before the Super Bowl Feb. 5.A Coca-Cola Co. spokesman told TRANSPORT TOPICS the company made some "significant changes" to its "Full Throttle" television advertisement that was...; Tags: Coca-Cola Co., Super Bowl; Research articles 2006-02-06
Stamford TV producer creates Super Bowl documentaries.: A series of TV programs that started last week about the Superbowl on the ESPN cable television channel were produced by a Stamford-based production company. Televersemedia was hired by the all-sports cable channel to produce seven hours of prime- A series of TV...; Tags: ESPN, Super Bowl; Research articles 2006-01-30
PEPSI BRAND TAKES A PASS ON SUPER BOWL.: The streak has ended. For the first time since 1985, Pepsi-Cola Co. won't feature its flagship brand on the Super Bowl despite winning numerous kudos for its previous Super Bowl commercials. The streak has ended. For the first time since 1985, Pepsi-Cola Co. won't...; Tags: brand, PepsiCo, Super Bowl; Research articles 1999-01-11
Detroit Super Bowl Executive Discusses Hotel, Stadium Issues with NFL.(Knight Ridder/Tribune Business News): Sep. 28--CHICAGO--Detroit's Super Bowl executive bid team told the NFL on Wednesday that it was clearing up potential deficiencies in its quest to host the 2006 Super Bowl. Sep. 28--CHICAGO--Detroit's Super Bowl executive bid team told the NFL on Wednesday that it was clearing...; Tags: NFL, Super Bowl; Research articles 2000-09-28
Consumer Reports Unveils Fantastic February; Free Guide for Enjoying Super Bowl & Winter Olympic Games: YONKERS, N.Y., Jan. 30 /U.S. Newswire/ -- February will be filled with viewing festivities including the upcoming Super Bowl and Winter Olympics. To help ensure sports fans everywhere will have nothing but a good time at the gatherings, experts at ConsumeYONKERS, N.Y., Jan. 30 /U.S. Newswire/ -- February will be...; Tags: Super Bowl; Research articles 2006-01-30
Scoring from the Super Bowl: Part 2 of 2.: Byline: Marti Benedetti Parsons Brinckerhoff Michigan Traffic consultant Parsons Brinckerhoff Michigan in Detroit landed a contract to create the best way to handle the tangle of traffic expected as a result of Super Bowl XL. "We are doi ...; Tags: beverage, company, Daimler AG, media, NFL, Super Bowl; Research articles 2006-01-30
Sales. (Hot Spots).(ABC's Super Bowl)(Anheuser-Busch)(Brief Article): ABC's Super Bowl coverage on Jan. 26 is nearly sold out at prices in the $2 million to $2.2 million range, industry sources say. That's up from $1.9 million per 30-second spot last January. ANHEUSER-BUSCH, which has had the beer exclusive on the ev ...; Tags: ABC Inc., Anheuser-Busch, sales, Super Bowl; Research articles 2002-12-09
NFL Net plans Super Bowl blitz.(Top of the Week): With about two weeks until the Super Bowl, the NFL Network is rolling out a major marketing campaign aimed at boosting consumer awareness and, it hopes, driving more distribution. With about two weeks until the Super Bowl, the NFL Network is rolling...; Tags: NFL, Super Bowl; Research articles 2004-01-19
Voted & Quoted.(Viewpoint)(marketing execs weigh in on value of Super Bowl commercials): 55% ...of AdAge.com readers say that the cost of a Super Bowl spot has become inflated beyond its real value to advertisers. The remaining 45% said it has not. 55% ...of AdAge.com readers say that the cost of a Super Bowl spot has become...; Tags: marketing, Super Bowl; Research articles 2003-01-20
Seahawks vs. Steelers: Who is Winning the eBay Bowl?; Fans Show Support With Online Battles for Bobbleheads and Autographed Balls, While Super Bowl Tickets Soar to $5000 Each: Ben Roethlisberger is beating out Matt Hasselbeck when it comes to bobblehead-to-head competition -- online sales for his likeness are averaging $18.43 versus Hasselbeck's $13.26 -- but Seahawks jacket sales come out on top at $92.38 versus Steelers $88.18. With the Super Bowl approaching, super buying is taking place as...; Tags: eBay Inc., Super Bowl; Research articles 2006-01-27
Commentary: Don't bet the ranch based on Super Bowl winner: On Monday, the Dow Jones Industrials closed above 11,000 for the first time since June 2001.As might be expected, there was a lot of talk about breaking a so-called psychological barrier. What I didn't notice, however, was anyone mentioning that the Dow's good fortune might be a result of the...; Tags: AFC, NFL, Super Bowl, team; Research articles 2006-01-13
Super Bowl to Bring Ad Revenues to Chattanooga, Tenn., ABC Affiliate.(Knight Ridder/Tribune Business News): Jan. 27--The Tennessee Titans and the St. Louis Rams won't be the only ones trying to score big in Sunday's Super Bowl. Jan. 27--The Tennessee Titans and the St. Louis Rams won't be the only ones trying to score big in Sunday's Super Bowl.; Tags: ABC Inc., advertisement, Super Bowl; Research articles 2000-01-30