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- Advertising Roundup: TBWA Taps Streiff; GroupM Wins Venetian; OMC Sets Dividend; Eastman Joins JWT
- TBWA taps Streiff; GroupM wins Venetian Macau; Omnicom Sets Dividend; Eastman Joins JWT in digital role by Jim Edwards
- Blog posts 2008-12-12
- The 10 Weirdest Ad Stories of the Month
- These were the stories that didn't make BNET's headlines in December 2008, but were nonetheless too odd to be ignored. Brits invent "eyelid advertising" Decals and messages are written onto participants' eyelids, who then go around winking at potential customers. Billed on a pay-per-wink basis. ...
- Blog posts 2008-12-26
- Advertising Roundup: 91 Layoffs at Vertis; Obama Stomache-Ache Ad; Levy Most Likeable; And More ...
- TBWA creates "Obama stomache ache ad" in Philippines -- Domperodone Motilium spot by TBWA SMP uses a lookalike to protray the president getting indigestion while visiting the premier of the Philippines for lunch. [Source: Ad Age] Levy voted more likable than Roth, Sorrell or Wren -- O'Dwyer's...
- Blog posts 2008-12-30
- Pepsi, Looking for Economies, Splits With the Expensive David Beckham
- David Beckham has split with Pepsi, a brand with whom the soccer player has had an advertising contract for 10 years, according to Ad Age. The report doesn't cite a reason for the split but offers this piece of background: It's worth noting that he's among the most expensive...
- Blog posts 2009-01-03
- Apple advertising guru says he's 'not going anywhere'
- By AppleInsider StaffPublished: 01:05 PM EST Lee Clow, chairman of advertising agency TBWA and creator of numerous iconic Apple advertisements, has said he intends to continue working with the Mac maker.Last week, Clow was alleged to be relinquishing his role as the head of TBWA, as well as his involvement...
- News items 2009-11-01
Additional Resources
- Robert Harwood-Matthews Returns to TBWA Fold in UK
- Barely three months after leaving Chiat LA and joining PHD West as EVP and managing director, Robert Harwood-Matthews is back in the TBWA fold, this time as president of TBWA Group UK. Harwood-Matthews, who was only at...
- News items 2009-11-03
- TBWAChiatDay's Robert Harwood-Matthews Heads to PHD West
- Just six months after taking over the Infiniti global business at TBWAChiatDay LA as Global Managing Director, former TBWAManchester CEO Robert Harwood-Matthews has left the agency for the Executive Vice President role at PHD West, where he'll also be Managing Director of...
- News items 2009-09-01
- Insight into brand wins Levi's for TBWA Chiat/Day.(wins advertising account)
- Levi Strauss & Co has left its San Francisco, CA-based advertising firm, Foote, Cone & Belding, after dealing with the firm for 68 years. The jeans marketer's $90 million advertising account went to TBWA Chiat/Day. TBWA seemed to embody the spiritLevi Strauss & Co has left its San Francisco, CA-based...
- Research articles 1998-02-02
- TBWA, Hakuhodo bring joint venture to China.(The World)(Brief Article)
- Byline: Normandy Madden [Tokyo] Omnicom Group's TBWA Worldwide and Hakuhodo, Japan's second-largest ad agency, have "evolved'' their G1 global partnership to handle Nissan into a 50/50 joint venture in China called TBWAHakuhodo China, said Keith Smith, TBWA's Hong Kong-based regional chairman, Asia/Pacific. ...
- Research articles 2005-12-05
- Taco Bell, Not TBWA, Liable for $42 Mil. Chihuahua Judgment
- An federal appeals court has ruled that Taco Bell and not its former agency, TBWA/Chiat/Day, is solely liable to pay a $42 million breach of contract judgment against it over the use of the "Yo quiero Taco Bell!" chihuahua. The ruling dates back to a dispute over...
- Blog posts 2009-01-26
- TBWA/Chiat/Day scores Adidas.(TBWA Chiat/Day Inc. contract with adidas-Salomon AG)(Brief Article)
- Another shoe has dropped at Omnicom Group's TBWA/ Chiat/Day, which won the $100 million global creative account of Adidas-Salomon, the sneaker and sports apparel marketer. Another shoe has dropped at Omnicom Group's TBWA/ Chiat/Day, which won the $100 million global creative account of Adidas-Salomon,...
- Research articles 2001-12-31
- -CENTRAL OFFICE OF INFORMATION: TBWA wins euro preparations campaign
- M2 PRESSWIRE-5 August 1998-CENTRAL OFFICE OF INFORMATION: TBWA wins euro preparations campaign C1994-98 M2 COMMUNICATIONS LTD RDATE:040898 TBWA GGT Simons Palmer have been appointed to handle the GBP 5m campaign to alert businesses to the strategic and practical implications of the launch of the euro...
- Research articles 1998-08-05
- Omnicom Agencies Take Top Honors in Adweek's AOY Ranking: TBWA Named Global Agency of the Year; Goodby, Silverstein & Partners Named U.S. Agency of the Year.
- NEW YORK, January 11 /PRNewswire/ -- - Advertising Age Also Honors Omnicom, TBWA and Goodby Omnicom Group agencies TBWA and Goodby, Silverstein & Partners took Global Agency of the Year and U.S. Agency of the Year honors respectively in Adweek's annual Agency...
- Research articles 2007-01-11
- TBWA taps LePlae for North America.(TBWA Worldwide promotes Robert LePlae)
- Omnicom Group's TBWA Worldwide promoted West Coast chief Robert LePlae to president of its North America operations, including day-to-day oversight of the network's New York office. The widely expected move follows by a week the departure of Brett Gosper, formerly president of TBWA's New...
- Research articles 2005-10-03
- Exec balances agency's two cultures as he tries to expand New York base.(Robert leplae of TBWA Chiat/Day Inc.)
- Byline: ALICE Z. CUNEO, Contributing: Jean Halliday Robert leplae could have been a tightrope walker. Ever since he joined TBWA/Chiat/Day six years ago, he's managed to steady the agency through difficult challenges, holding onto what has become the network's biggest client, Nissan,...
- Research articles 2005-11-21
- The best agencies; different thinking and business wins make TBWA Chiat/Day Agency of the Year. (advertising agencies)
- Different thinking and business wins make TBWA Chiat/Day Agency of the Year TBWA Chiat/Day's inaugural spot in Apple Computer's "Think Different" campaign salutes the crazy ones, the rebels, the troublemakers, the ones who see things differently. "You can disagree with them ....
- Research articles 1998-03-30
- TBWA Ad Makes Joke of Child Abuse
- An anti-child abuse ad created by TBWA in Australia makes a joke out of child abuse -- its message: "If only it was this easy to get over child abuse." The TV Spot opens as a father gives a speech at his daughter's wedding reception. The script:...
- Blog posts 2009-02-10
- Oakley Announces Appointment of Lee Clow to Board of Directors; Chairman and Worldwide Creative Director of TBWA and TBWA/Chiat/Day to Fill Board Seat Vacated by Michael Jordan
- Business Editors FOOTHILL RANCH, Calif.--BUSINESS WIRE--Dec. 23, 2002 Oakley Inc. (NYSE:OO) today announced the appointment of Lee Clow, chairman and worldwide creative director of TBWA and TBWA/Chiat/Day, to the company's board of directors. Clow brings with him more than 30 years of advertising agency experience and is...
- Research articles 2002-12-23
- TBWA-Chiat/Day and Business Wire join forces to probe consumer insights in cyberspace; Two industry leaders sponsor biweekly American Dialogue Meter™
- NEW YORK--BUSINESS WIRE--May 25, 1995--TBWA-Chiat/Day (an Omnicom advertising agency being formed this summer from the merger of TBWA and Chiat/Day) and Business Wire, the international media relations wire service, are pleased to announce their co-sponsorship of a biweekly survey of change leaders in cyberspace.
- Research articles 1995-05-25
- Spike Lee does folksy for Kmart - but still no sale.(Kmart Corp. ads from TBWA/Chiat/Day Inc., Spike Lee)(Brief Article)(Column)
- Attention. Attention, Kmart shoppers. Mars Blackmon has left the building. The new campaign from New York City-based TBWA/Chiat/Day for the troubled retailer is directed by the perpetually angry cine auteur Spike Lee, but not so's you'd notice. Th Attention. Attention, Kmart shoppers. Mars...
- Research articles 2002-03-11
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