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Dow Jones Description
Upshot is a marketing agency that excels in understanding consumers and their ever-changing behavior. This consumer understanding, informed by our research and planning department, provides the foundation for all of our strategies and creative executions. Ultimately, understanding how a consumer changes throughout their daily journey allows us to speak to them at the right time, with the right message and at the right touch points. We currently focus on five core disciplines that measurably change consumer behavior: Promotion, Event/Viral, Collaborative Marketing, Retail & Environmental Design and Integrated Communications. Upshot is a subsidiary of EMAK Worldwide (Nasdaq: EMAK).
Number of Employees 156
Peer Companies
NAICS Code Advertising Agencies: 541810
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COMMUNICATIONS ISSUES
Statement of Kevin Kahn Senior Fellow and Director, Communications Technology Laboratory Intel Corporation Committee on Senate Commerce, Science, and Transportation March 14, 2006 I. INTRODUCTION I am Kevin Kahn, Intel Senior Fellow and Director of Intel`s Communications Technology Laboratory. In my current position, I manage a research and development lab...
Return to work: toward post-industrial engineering
1. Introduction If any discipline is rightfully the child of the second industrial revolution and the changes it wrought in the nature of work, that discipline is industrial engineering. Forged in mills and on shopfloors at the turn of the 20th century, industrial engineering sought to tame the social...
Army's Future Combat System shakes up procurement culture.
The Army soon will be soliciting industry bids for the next phase of the Future Combat System, a program that not only is unusual for its unorthodox approach to combat vehicle development, but also is managed by an aerospace firm, the Boeing Co. In this project, the...
Marines call off light truck procurement: Corps says it wants 'transformational technology' for future tactical vehicles.
Delays in the development of the V-22 tilt-rotor aircraft have prompted the cancellation of the Marine Corps' light truck program known as the internally-transportable vehicle. The ITV program began two years ago, with a goal of purchasing up to 2,700 light trucks for Marines...
Warfare in the information age
Pentagon officials and defense analysts have a new topic to add to their list of post-Cold War concerns: information warfare, or IW, in the usual manner of military-speak. The term refers to the use of information systems--computers, communications networks, databases--for military advantage, either by the United States or by a...
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Industry Transcripts by Seeking Alpha
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infoGROUP, Inc. Q3 2009 Earnings Call Transcript
on Nov 04, 2009about IUSA
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Valassis Communications Q3 2009 Earnings Call Transcript
on Oct 29, 2009about VCI
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Acxiom Corporation F2Q10 (Qtr End 09/30/09) Earnings Call Transcript
on Oct 28, 2009about ACXM
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Interpublic Group of Companies Inc. Q3 2009 Earnings Conference Call
on Oct 28, 2009about IPG
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Local.com Corporation Q3 2009 Earnings Conference Call
on Oct 27, 2009about LOCM
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