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- Omniture: Stalking Visitors Legitimately
- It's not the least bit creepy to find out exactly who your users are, which sites they visit, or what kind of pants they wear – it's solid business tactics. Omniture helps the biggest names on the internet track their traffic and give their customers more of what they like.
- Videos 2008-04-07
- A Lesson in Branding: How Apple Appeals to Teens
- A recent Business Week article took a look at Apple's imprint in the teen market since Gen-Y fell in love with the iPod, presenting some interesting tidbits about Apple's appeal: CNW Marketing Research found that 70 percent of teens think an iPhone will impress...
- Blog posts 2007-08-22
- HP's "Mind Control" Marketing Campaign Addresses Teens
- According to Brand Week, Hewlett-Packard has upgraded its back-to-school campaign to broaden its scope of influence. Whereas last year HP’s efforts focused on traditional media channels, this year 70 percent of the company’s marketing dollars will finance online efforts, representing a shift in HP's target market from parents to teens,...
- Blog posts 2007-07-25
- Kids Cost Parents $200,000
- Parents will spend, on average, more than $200,000 raising a child by the time their teen graduates from high school. Those couples earning more than $75,000 a year will shell out over $300,000. As staggering as those numbers are, I'm on track to fritter away far more. And realistically, I...
- Blog posts 2009-07-06
- Bad Financial News: How to Tell Your Kids
- In these tough times, it's hard to know what's worse: getting bad financial news or having to bring that news to your kids. Here's how to make it a little easier. ...
- Articles 2009-06-17
- Teens Struggle in Summer Job Hunt
- The competition for summer jobs is daunting and demoralizing. In one state, the percentage of teens with jobs is now at the lowest level since World War II.
- Videos 2009-06-13
- A 15-Year-Old Electrifies London's Media/Marketing World
- Morgan-Stanley's 15-year-old intern, Matthew Robson, is shaking up the financial and media industries in London upon release of his report about teen's media habits today. So far, much of the news coverage seems to be centered on his finding that Teens don't use Twitter, although this has been documented in...
- Blog posts 2009-07-13
- Ogilvy Launches Mobile Fanta App Only Teens Can Hear
- Ogilvy Advertising has created what sounds like an unbelievably annoying Fanta campaign for teens. It consists of a mobile app that uses high-pitched frequencies that those over 20 generally can’t hear. (Your hearing declines with age.) The sounds include wolf whistles, “pssts,†and warnings tagged to words or phrases such...
- Blog posts 2008-12-03
- TeleCommunication Systems, Inc. Q4 2008 Earnings Call Transcript
- Question-and-Answer Session Operator Operator Instructions Our first comes from Scott P. Sutherland, CFA – Wedbush Morgan Securities, Inc. Scott P. Sutherland, CFA – Wedbush Morgan Securities, Inc. Not too much to really pick on here so I just want to go through a few things here on where...
- Earnings calls 2009-02-05
- Teen Marketing? Fo' Shizzle Dizzle
- From the executive summary: 'Teens are the consumers of today and of the future. When a brand connects with a teen, it could tap into a lifetime of loyalty. Like most consumers, teens spend disproportionately larger dollars in the categories in which they have a high degree of interest or...
- White papers 2004-02-10
- Finding Summer Jobs For Teens - Fast
- Before you and your teen start looking for a job, you've got to find out if they can legally work as a teen. Every state has child labor laws, which may limit the jobs they can do, based on their age, and the number of hours they can work during...
- White papers 2008-05-21
- Jobs for Teens - Know Your Rights
- There is much to be said for the hard-working adult, let alone the hard-working youth. Youth job search is on the rise. As such, it is not surprising that jobs for teens are also increasing with many teens trying to work in local town stores, fastfood restaurants, and more!. Whatever...
- White papers 2008-01-01
- Top 10 Qualities Employers Look For In Teen Job Applicants: What Teens Need To Know
- Job hunting for teens can be a challenging, often overwhelming, task. Most teens seeking that first paid job are completely unprepared and have no idea of where to start in the process. They have no idea of how to create a resume or fill out a job application, how to...
- White papers 2006-09-22
- Nontraditional Job Opportunities For Your Teen: When The Local Fast Food Restaurant Isn't Hiring
- The school year is winding down and your child is looking for some spending money. Many will apply at businesses that traditionally hire teens, like fast food restaurants and grocery stores. Usually, there are more applicants than positions and competition can be fierce. In areas where adult unemployment rates are...
- White papers 2005-04-07
- Time Management For Teens
- As teenagers start to have a more active social life and their classes become more complex, not to mention, working part-time jobs and doing house chores, time management for teens becomes a necessary skill. With a mountain of things to do, time management for teens can be difficult. The best...
- White papers 2007-01-01
- How To Implement Successful Time Management Plans For Teens
- Many men and women including teens, both share the same problem, they are under the threat of procrastination. This to them is a very serious problem. It is characterized by delaying big sized project works until the last possible second therefore not completing the task or just rushing through it...
- White papers 2007-12-01
- Time Management For Teenagers: Tips To Help Teens
- How do some teens find time to volunteer, star on the basketball court, baby-sit, and get great grades while others get queasy at the thought of starting that project that was assigned three weeks ago? Teenagers know they should be out there doing all those extracurricular that will make their...
- White papers 2007-09-07
- Retail opportunities in a world of extremes: Understanding today's teens and boomers
- To provide insight into today's marketplace, research was conducted to examine the tendencies of two diverse segments of shoppers - baby boomers and teens. The results reveal inherent differences in purchase preferences between the two groups while highlighting the importance of the shopping experience.
- White papers 2007-01-01
- OMG! Teens Are Not Spending!
- You know the economy's still rotten when the sales clerks at Aeropostale are smiling at you, the Mom or Dad. Not long ago, a parent was persona non grata at stores like this. You could practically feel the force field at the entrance to Hollister. But the...
- Blog posts 2009-10-16
Additional Resources
- Ford drives against Teen Car Accidents with Driving Skills for Life
- At the Ford Driving Skills for Life DSFL event in Romeo, students will receive hands-on advanced driver's training by some of the nation's top professional driving instructors. Participants will learn techniques in four key skill areas: speed management, space management, vehicle handling and hazard recognition. Experts have identified the lack...
- News items 2009-08-19
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