For too long, American CEOs have operated with a policy of benign neglect toward the media. But recent CEO downfalls and PR disasters prove that strategy no longer works. To survive in the current media environment, here's how smart chief execs are making PR part of corporate strategy. ...
Audi's Timo Scheider came through to win the DTM season finale at Hockenheim on Sunday and in the process take the 2008 drivers' title in the best possible way. Scheider, who started third and who went into the race with a slender two-point advantage over Mercedes man Paul...
1. Timo Scheider Audi Sport Team Abt Audi A4 DTM 59mins 01.290s 37 laps 2. Paul di Resta AMG Mercedes Mercedes C-Klasse +3.026s 3. Jamie Green Salzgitter AMG Mercedes C-Klasse +3.549s 4. Bruno Spengler Daimler-Chrysler-Bank AMG Mercedes C-Klasse +4.293s 5. Tom...
1. Mattias Ekström Audi Sport Team Abt Sportsline Audi A4 DTM 1min 32.244s 2. Paul di Resta AMG Mercedes Mercedes C-Klasse 1min 32.284s 3. Timo Scheider Audi Sport Team Abt Audi A4 DTM 1min 32.492s 4. Jamie Green Salzgitter AMG Mercedes C-Klasse 1min...
Paul di Resta drew first blood in the battle for the 2008 DTM title after setting the pace during free practice at Hockenheim. The Mercedes driver left it until the final lap of practice to post a time of 1min 32.783secs which saw him jump to the head...
1. Mattias Ekström Audi Sport Team Abt Sportsline Audi A4 DTM 1hr 10mins 11.103secs 41 laps 2. Paul di Resta AMG Mercedes Mercedes C-Klasse +4.250secs 3. Alexandre Premat Audi Sport Team Phoenix Audi A4 DTM +10.946secs 4. Gary Paffett Stern AMG Mercedes...
Paul di Resta has kept his DTM title hopes alive with a fine drive to victory in the latest round at Barcelona, although Timo Scheider's second place means he remains in prime position for the championship. Although no mid-race boycotts afflicted the race this year, the event was...
1. Bernd Schneider Original-Teile AMG Mercedes C-Klasse 1min 07.248s 2. Timo Scheider Audi Sport Team Abt Audi A4 DTM 1min 07.279s 3. Paul di Resta AMG Mercedes Mercedes C-Klasse 1min 07.305s 4. Martin Tomczyk Audi Sport Team Abt Sportsline Audi A4 DTM 1min 07.346s...
1. Timo Scheider Audi Sport Team Abt Audi A4 DTM 1hour 00mins 25.549secs 82 laps 2. Paul di Resta AMG Mercedes Mercedes C-Klasse +0.793secs 3. Mattias Ekström Audi Sport Team Abt Sportsline Audi A4 DTM +4.077secs 4. Jamie Green Salzgitter AMG Mercedes C-Klasse +13.879secs...
Audi boss Dr Wolfgang Ullrich was left ruing a wrong tyre call at the Nurburgring on Sunday, something that cost his drivers' any chance what-so-ever of fighting for the victory. Audi was looking good heading into the race and after a somewhat controversial qualifying 'his' drivers all but...
1. Tom Kristensen Audi Sport Team Abt Audi A4 DTM 1min 38.346secs 2. Mike Rockenfeller Audi Sport Team Rosberg Audi A4 DTM 1min 38.495secs 3. Martin Tomczyk Audi Sport Team Abt Sportsline Audi A4 DTM 1min 38.584secs 4. Gary Paffett Stern AMG...
Having missed out on victory from pole position last season, Timo Scheider is hoping second place on the grid at Zandvoort for the latest DTM round will work better for him as he seeks to extend his championship lead. Continuing his outstanding form in qualifying this season, Scheider...
1. Mattias Ekström Audi Sport Team Abt Sportsline Audi A4 DTM 1hr 01mins 03.298secs 38 laps 2. Timo Scheider Audi Sport Team Abt Audi A4 DTM +0.270s 3. Tom Kristensen Audi Sport Team Abt Audi A4 DTM +6.760s 4. Martin Tomczyk Audi Sport Team...
Mattias Ekstrom has taken his first DTM victory of the season as Audi dominated proceedings for the second year in a row around the Zandvoort circuit in the Netherlands. The Swede led relatively comfortably from start to finish, even if he had to resist the race-long attentions of...
1. Mattias Ekström Audi Sport Team Abt Sportsline Audi A4 DTM 1min 31.012secs 2. Timo Scheider Audi Sport Team Abt Audi A4 DTM 1min 31.231secs 3. Tom Kristensen Audi Sport Team Abt Audi A4 DTM 1min 31.563secs 4. Jamie Green Salzgitter AMG Mercedes C-Klasse...
Reigning champion Mattias Ekstrom has scored his first DTM pole position of the season as Audi maintained their imperious run of form around the Zandvoort circuit. Returning to the scene of their unprecedented 1-2-3-4 result of 2007, the Audi A4 was once again the car to have as...
1. Jamie Green Salzgitter AMG Mercedes C-Klasse 1h 01m 47.963s 74 laps 2. Bruno Spengler Daimler-Chrysler-Bank AMG Mercedes C-Klasse +0.467s 3. Timo Scheider Audi Sport Team Abt Audi A4 DTM +2.191s 4. Mattias Ekström Audi Sport Team Abt Sportsline Audi A4 DTM +2.536s ...
1. Bruno Spengler Daimler-Chrysler-Bank AMG Mercedes C-Klasse 47.785s 2. Jamie Green Salzgitter AMG Mercedes C-Klasse 47.963s 3. Paul di Resta AMG Mercedes Mercedes C-Klasse 47.969s 4. Timo Scheider Audi Sport Team Abt Audi A4 DTM 48.028s 5. Martin Tomczyk Audi Sport Team...
1. Paul di Resta AMG Mercedes Mercedes C-Klasse 1min 17.628s 2. Bruno Spengler Daimler-Chrysler-Bank AMG Mercedes C-Klasse 1min 17.892s 3. Timo Scheider Audi Sport Team Abt Audi A4 DTM 1min 17.954s 4. Mattias Ekström Audi Sport Team Abt Sportsline Audi A4 DTM 1min 18.021s ...
1. Jamie Green Salzgitter AMG Mercedes C-Klasse 59mins 39.961secs 33 laps 2. Paul di Resta AMG Mercedes Mercedes C-Klasse +3.166secs 3. Tom Kristensen Audi Sport Team Abt Audi A4 DTM +5.313secs 4. Bernd Schneider Original-Teile AMG Mercedes C-Klasse +9.410secs ...
Articles 2008-05-04
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