Trend Micro Inc.

Mike Conner is the President of North American Operations for Trend Micro (NASDAQ: TMIC), a Tokyo based enterprise anti-virus software company. Mike has over 20 years of experience in the software industry including positions as the director of channel sales for Borland and Software Publishing Company. Prior to joining Trend Micro, he served as the VP of Sales for GoldDisk Inc.

Oscar Chang, executive vice president of global security service and response, is tasked with developing and managing Trend Micro's enterprise content security strategies. Chang's team of more than 500 engineers encompasses the testing, quality assurance, product commercialization, and sustain engineering groups. Chang joined Trend Micro in 1993 as a research and development (R&D) engineer, and he was soon a project leader in charge of the Trend Micro-Intel alliance program. In 1995, he was promoted to technical manager at Trend Micro's Korea branch and then relocated to Japan in 1996 as manager of research and development. He established and built up Trend Micro's R&D team in Japan, which currently employs the talents of more than forty engineers. Under Chang's guidance, the Japan R&D team developed and shipped some of Trend Micro's flagship products, including Virus Buster/ PC-cillin, which captured more than 70% of Japan's desktop antivirus market. Prior to joining Trend Micro, Chang worked as a software engineer at Diamond Ware Corporation. Chang graduated from National Taiwan University with a bachelor's degree in computer science and information engineering and holds a master's degree in computer science from the University of California, Santa Barbara.

Gustavo Moroni is in charge of all sales and marketing efforts for Trend Micro in Latin America. His main responsibility is developing a strong team that can drive sustained growth in revenue and product expertise. Moroni began his career teaching mathematics at the University of Buenos Aires and working as a sales specialist for IBM. In 1991, he co-founded a company that distributed Trend Micro products as well as other management/development software packages in Latin America. In 1996, he founded Trend Argentina, a distributor of Trend Micro products, and then joined the Latin American business unit of Trend Micro in 1997. He has taken on roles of increasing responsibility and was promoted to his current position in 2001.

To enable customers to leverage these solutions effectively, Eva helped deliver Trend Micro Enterprise Protection Strategy, the industry's first strategic approach for managing outbreaks across the network. Instead of adhering to the traditional one-size-fits-all approach for desktops, Eva acknowledged the need to address outbreaks as a series of stages that present distinct challenges and require different solutions throughout the network environment. Enterprise Protection Strategy marked the first time any antivirus security company delivered specific solutions to target specific areas of the network at specific stages of an outbreak's lifecycle. Eva's prominent role in this innovation reset the industry standard and broadened the value of antivirus security to businesses and consumers alike. Because of Eva's work in establishing Enterprise Protection Strategy as a trusted, proven approach for defending against malicious threats, Trend Micro is more than a provider of antivirus products. The company is a trusted partner that leverages rich expertise and customer relationships to provide timely updates now and in the future.

Professor Takeuchi is Dean of the Graduate School of International Corporate Strategy at Hitotsubashi University in Tokyo. He is also a visiting professor at Harvard Business School. His research interests are focused on: the knowledge creation process within organizations, competitiveness of Japanese firms in global industries, new product development process, and international corporate strategy. His business experience includes consulting at McKinsey and advertising at McCann Erickson in Tokyo and San Francisco. An April 1996 Fortune article introduced him as "among the intellectual leaders of the younger, globally-minded generation that is coming to power in Japan." His co-authored book, The Knowledge-Creating Company (Oxford University Press) won the "Best New Book of the Year" award in 1996.