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- UK government to approve TV product placements
- TV advertisements are set to break out from the confines of the ad break as the government reversed its opposition to product placement in the UK.Ben Bradshaw, the culture secretary, is expected to propose this week that commercial broadcasters and TV producers will be able to receive payment to...
- External links 2009-09-13
Additional Resources
- MANA Partners With Coors in Advertising; TV Advertisements Featuring Famed Latin Music Group to Debut Saturday, March 11
- Entertainment Editors GOLDEN, Colo.--ENTERTAINMENT WIRE--March 9, 2000 Coors Brewing Company today announced the national launch of its new Coors Light television commercials featuring Latin music sensation MANA. The program consists of two television spots, one featuring MANA on stage, and the second one highlighting MANA's support of...
- Research articles 2000-03-09
- RNC Releases New TV Ad on Senate Democrat Leader Harry Reid's Obstruction of PATRIOT Act Titled, 'The PATRIOT Act: Connecting The Dots'
- WASHINGTON, Jan. 27 /U.S. Newswire/ -- The Republican National Committee today unveiled a new television advertisement targeting the Harry Reid-led Democrat obstruction of the PATRIOT Act. The advertisement, titled "The PATRIOT Act: Connecting The DWASHINGTON, Jan. 27 /U.S. Newswire/ -- The Republican National Committee today unveiled a new television...
- Research articles 2006-01-27
- Should These TV Ads Be Banned?
- As the era of "brand marketing" draws to a close in the face of massive brand spam, ad agencies are getting increasingly aggressive. They want to "cut through the noise" with something edgy and exciting. Sometimes they push too far and come out with a commercial that's so off-the-wall it...
- Blog posts 2009-07-24
- Burger King takes on Wendy's - and wins.
- Nov 22, 2005 (Food Industry Week NZ - ABIX via COMTEX) -- Burger King successfully complained about a TV advertisement ad for Wendy's Restaurants New Zealand. The ad cited market research ...
- Research articles 2005-11-22
- Garage Brand.(Editorial)
- These days, everybody wants to be a dot-com. The most striking example I've seen recently was the TV advertisement that started running during the holiday season from Hewlett-Packard. The motif used was the garage in which the company was started, These days, everybody...
- Research articles 2000-01-01
- Google Patent App Hints at TV Ad Strategy
- Two interesting points about Google popped up yesterday. The first, a story in Ad Age about Google saddling up with Dish TV to set up an ad delivery platform. Essentially, Google wants to get better demographic and consumer engagement numbers, while using the same bidding concept for TV ads that...
- Blog posts 2008-05-06
- Centralization of Media General streamlines, minimizes costs; integrated systems from Florical, Scientific-Atlanta, Grass Valley, Leitch and others create environment based on central control.(ADVERTISEMENT FROM FLORICAL SYSTEMS)
- A functional solution to a key issue facing most TV operations: how does a TV operation minimize capital investment costs and reduce overall operational expenses? Media General Broadcast Group addressed that issue when they centralized operations o A functional solution to a key issue...
- Research articles 2005-10-17
- Rumblings.(National Basketball Association championship, advertisement)
- Pistons' triumph helps TV ad sales Local TV advertising tied to the Detroit Pistons was hot this year and is building momentum for next season. Local spots on all NBA Finals pregame shows, games and post-game and victory-parade coverage were sol ...
- Research articles 2004-06-21
- Eggs that speak for themselves: the incredible, edible egg gives food shoppers a first-look at the new CBS fall TV lineup.(Brand Solutions Age)
- The pristine white or brown of an egg shell ... the perfect spot for an advertisement? CBS thinks so, and is the first to use EggFusion's imprinting technology for advertising. Over 35 million eggs in September and October will be etched with log The...
- Research articles 2006-08-01
- Monster.com pays for TV ad to promote trucking's image
- Monster.com, an online jobmatching service whose controversial television commercial early this year prompted protests from trucking groups, has now produced a pro-trucking advertisement that will air on cable television this week, American Trucking AssocMonster.com, an online jobmatching service whose controversial television commercial early this year prompted protests from trucking groups,...
- Research articles 2003-04-14
- Kidman's great, now she has to sell.(Brief Article)
- Nov 21, 2004 (The Australian Financial Review - ABIX via COMTEX) It is hard to see a new Nicole Kidman TV advertisement for Chanel's "No 5" perfume doing much for its sales in Australia. The Australian actress looks "great" and Chanel executives say the...
- Research articles 2004-11-21
- Advertisement Created by a New England Agency Cited by Advertising Club.(Originated from The Boston Globe)
- Sep. 24--It was probably inevitable that in a year in which "yada yada yada" became the subject of television's "Seinfeld," that sitcom and an advertisement featuring the catchy monotone jingle "Da, da, da" would win critical praise. A TV ad for...
- Research articles 1997-09-24
- Talk on the telly
- One2one's TV advertisement featuring footballer Ian Wright won the Best Television Commercial in the 1999 GSM Association Awards, announced in Cannes. The advertisement, part of the `who do you want to have a one2one with?' campaign, features Wright in digitally animated scenes with civil rights activist Martin Luther King,...
- Research articles 1999-03-01
- Swinging for the Fences: with cubs fever rising across the United States, superstation World's Greatest Network has a unique opportunity to show off how much it has changed.(WGN-TV Chicago)(Advertisement)
- On a Thursday evening in late February, hundreds of people gathered in a large tent in downtown Chicago. TV trucks hummed outside, ready to send live reports back to CNN, MSNBC, ESPN and a bevy of local stations. Inside, security guards, wires snak On...
- Research articles 2004-04-05
- P&G's ominous 15% solution: why the world's largest advertiser is cutting $300 million from its TV ad budget.(Procter & Gamble Co.)(Advertisement)
- There is a lot to be read into Procter & Gamble's decision to slash its national TV ad spending by 15% next year. There is a lot to be read into Procter & Gamble's decision to slash its national TV ad spending by...
- Research articles 2005-06-27
- Comparison shopping: how the Kmart/Sears merger will impact TV and its ad agencies.(Advertising)(Advertisement)
- The merger of Kmart and Sears, Roebuck & Co. has enormous ramifications for television. First, it marries two powerful TV retail advertisers into a single entity that will dwarf Wal-Mart, its nearest competitor in the home-retailing categ The...
- Research articles 2004-11-22
- BVHE hits to set retail on fire.(TV on DVD)(Buena Vista Home Entertainment)(Advertisement)
- Buena Vista Home Entertainment BVHE is gearing up for a fall TV season like no other, with the DVD launches of last season's breakout hits--Lost and Desperate Housewives--hitting DVD just prior to their second season launches on ABC. Execut ...
- Research articles 2005-06-27
- Radio or TV Interviews: How to Make the Most of Them
- Sooner or later the time will come when a person is asked or will ask to appear on radio or tv. It may be a business promotion, and advertisement or an interview about the industry. It's almost as bad as public speaking and most people fear that more than death...
- White papers
- Sensible payment methods for iTV services.(Van Dusseldorp and Partners)(Advertisement)
- TV MEETS THE WEB-C2002 Van Dusseldorp & Partners - http://www.vandusseldorp.com/ TV MEETS THE WEB-C2002 Van Dusseldorp & Partners - http://www.vandusseldorp.com/
- Research articles 2002-06-21
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