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- Viacom, MGM and Lionsgate to Take on HBO, Showtime
- By Kenneth Li NEW YORK (Reuters) - Sumner Redstone's Viacom Inc VIAb will launch a premium TV and movie channel with Lionsgate LGF and Metro-Goldwyn-Mayer, aiming a direct volley at Time Warner Inc's TWX HBO as well as Redstone's own Showtime ...
- News items 2008-04-20
- Viacom, MGM and Lionsgate to Take on HBO, Showtime
- By Kenneth Li NEW YORK (Reuters UK) - Sumner Redstone's Viacom VIAb will launch a premium TV and movie channel with Lionsgate LGF and Metro-Goldwyn-Mayer, aiming a direct volley at Time Warner's TWX HBO as well as Redstone's own Showtime networks owned by CBS Corp...
- News items 2008-04-20
- News Corp Books $A2.84b FQ3 Net Profit
- Rupert Murdoch's News Corp has reported a third quarter net profit of $US2.694 billion ($A2.84 billion), boosted by growth in the group's television and cable network businesses.The result compared to a net profit of $US871 million ($A917.42 million) in the previous corresponding quarter.The international news and entertainment colossus said...
- News items 2008-05-08
- News Corp Profit Rises on Cable and tv Ratings
- NEW YORK (Reuters UK) - Rupert Murdoch's News Corp NWSa said on Wednesday its quarterly net profit rose three-fold on higher advertising sales at the Fox TV network and Fox News Channel, as well as a one-time gain from its stock swap with Liberty Media...
- News items 2008-05-07
- UK Film, Television and Video: Overview 2001
- This paper summarizes on Film Production and details about the film industry. By the late summer of 2000 it is already evident how the brave new digital world is having an important influence on interactive, multi-media technologies. While the new media has been busy assimilating the traits of the old,...
- White papers
- Radio or tv Interviews: How to Make the Most of Them
- Sooner or later the time will come when a person is asked or will ask to appear on radio or tv. It may be a business promotion, and advertisement or an interview about the industry. It's almost as bad as public speaking and most people fear that more than death...
- White papers
- CBS Earnings Beat Forecasts
- NEW YORK (Reuters) - CBS Corp CBS reported a greater-than-expected rise in earnings on Tuesday, helped by healthier results from its television business, and boosted its dividend by 8 percent. CBS reported first-quarter net earnings of $244.3 million, or 36 cents...
- News items 2008-04-29
- Google Patent App Hints at tv Ad Strategy
- Two interesting points about Google popped up yesterday. The first, a story in Ad Age about Google saddling up with Dish TV to set up an ad delivery platform. Essentially, Google wants to get better demographic and consumer engagement numbers, while using the same bidding concept for TV ads that...
- Blog posts 2008-05-06
- Report: Online Ads to Outpace Print and tv by 2009
- The Internet Advertising Bureau UK released a report this week, done in concert with PricewaterhouseCoopers, showing that online advertising in the U.K., and particularly search advertising, will quickly surpass print advertising. In addition, the report says that online ad buys will beat TV ad buys by 2009. ...
- Blog posts 2008-04-08
- Television: Tomorrow's Web
- Television: Tomorrow's WebTelevision: Tomorrow's WebInteresting article. Seems the premise is that "TV has bigger pipes."First, that would mean the Web-vs.TV debate is just about delivery,not structure.Second, that ignores the differences in business model. For that,check out Wired's new article on Free!, on how the Web does or doesnot make...
- Discussion threads 2008-03-13
- Do you Diss the competition?
- Do you Diss the competition?Jobs is not an idiot. He is a lousy businessman.Youhav almostidentified the real mistake whichJobs has made over and over again.David Sarnoff was CEO of RCA while Television was being invented. He supplied funding to all the players who were developing the components which ultimately made...
- Discussion threads 2008-01-23
- David Waxman: New Opportunity in Old Media
- Think globally, act locally. That type of thinking helped David Waxman, co-founder of internet-based ad agency Spot Runner tap into the multi-billion local TV ad market. While other firms were concentrating on the big fish and networks, Waxman and his partner Nick Grouf saw a huge opportunity in aggregating the...
- Videos 2007-12-04
- Understanding the Basics of Web Marketing
- Internet marketing is about giving—rather than getting—attention; and anyone working online should think about harnessing this potent tool, given what it can do for a business. A complement to traditional marketing, Internet marketing supports and enhances a company’s overall message by providing comprehensive information about a particular product or service,...
- Articles 2007-10-29
- Richard Bronshvag: Make an Emotional Connection with Customers
- What are the key elements in advertising today? According to Richard Bronshvag, Group Creative Director at ad firm Dailey and Associates, it's all about creating a mythology, having a great brand manager, and the power of media both new and old. These elements have helped Bronshvag and Dailey craft winning...
- Videos 2007-09-21
- Google Enters tv Ad Sales Market With EchoStar
- Google Enters TV Ad Sales Market With EchoStarGoogle TVSounds pretty cool. I was waiting for Google to get into the television business.
- Discussion threads 2007-04-05
- How Wal-Mart Will Save Wal-Mart
- The retailer’s executive team in Bentonville knows they can’t afford to stand still. What are they doing to put Wal-Mart back on the fast track? The Problem: Opening new stores in big cities Wal-Mart’s Solution: Launch efforts to support local businesses and introduce new store designs Cities are the last outposts in America...
- Articles 2007-08-08
- Ask the Experts: How Would You Fix Wal-Mart?
- Growth is stalled. Image-problems abound. We asked the experts to provide some free advice on how Wal-Mart can solve its current problems. The Problem: Opening new stores in U.S. cities The Summary: Whether it's Best Buy, Target, or Costco, every mega-retailer finds it challenging to open stores in cities and urban areas....
- Articles 2007-08-08
- BNET Daily Dispatch: Barnes & Noble, Online Video, Executive Fraud, and Paul McCartney
- After Barnes & Noble and Boarders reported disappointing financial outlooks today, some industry analysts have said that a merger or leverage buyout may be in the works for the booksellers. Some analysts said that with the influx of mergers and acquisitions taking place across industries, struggling bookstores like Barnes &...
- Blog posts 2007-03-22
- More Really Useful Marketing Rules
- Marketing needs our help! So in the interests of corporate teamwork, here are some more Really Useful Rules for Marketing to Follow! As before, I'll present a brief case study and then provide the generic rule. You'll want to send this link to your pals in marketing, so...
- Blog posts 2007-06-15
- Internet Alternatives: A Good Beginning
- The big Internet news recently was almost ignored in all the hullabaloo about Viacom suing GooTube. A coalition of Microsoft, Google, Dell, Hewlett Packard, Intel and Phillips have been urging the FCC to allow frequencies in the 700MHz spectrum which will become available in 2009 to be used for highspeed...
- Blog posts 2007-03-26
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