BNET Industries
- Private
- US
Dow Jones Description
Upshot is a marketing agency that excels in understanding consumers and their ever-changing behavior. This consumer understanding, informed by our research and planning department, provides the foundation for all of our strategies and creative executions. Ultimately, understanding how a consumer changes throughout their daily journey allows us to speak to them at the right time, with the right message and at the right touch points. We currently focus on five core disciplines that measurably change consumer behavior: Promotion, Event/Viral, Collaborative Marketing, Retail & Environmental Design and Integrated Communications. Upshot is a subsidiary of EMAK Worldwide (Nasdaq: EMAK).
Number of Employees 156
Peer Companies
NAICS Code Advertising Agencies: 541810
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Dusting duo joy
Despite having achieved international success this year with their outrageous comedies Dirty Dusting and Waiting For Gateaux, North East writers Ed Waugh and Trevor Wood decided not to premiere any new plays in 2006. Instead they set out to try their hand at film and television. The upshot is...
COMMUNICATIONS ISSUES
Statement of Kevin Kahn Senior Fellow and Director, Communications Technology Laboratory Intel Corporation Committee on Senate Commerce, Science, and Transportation March 14, 2006 I. INTRODUCTION I am Kevin Kahn, Intel Senior Fellow and Director of Intel`s Communications Technology Laboratory. In my current position, I manage a research and development lab...
Ad glut turns off viewers
Can't Bree grieve anymore without a MasterCard commercial loudly interfering? Lately, fans of Desperate Housewives, Lost and other top shows have been complaining about excessive commercials that seem more intrusive than ever and slow down the programs they surround. "I have definitely noticed that the shows on ABC...
Watch your synchronizers, and other 'platforms'
Think of it as Platform Diving: The Home Game. In a clever bid to boost the ratings, profits and profiles of its sister networks, NBC has spread the Olympic wealth to USA, MSNBC, CNBC, Bravo, Telemundo and its HDTV channel. The upshot is you can watch someone you've never...
Marines call off light truck procurement: Corps says it wants 'transformational technology' for future tactical vehicles.
Delays in the development of the V-22 tilt-rotor aircraft have prompted the cancellation of the Marine Corps' light truck program known as the internally-transportable vehicle. The ITV program began two years ago, with a goal of purchasing up to 2,700 light trucks for Marines...
7 days in the life of Stuart MacDonald. The magical mystify tour ends
... Stuart MacDonald, director of The Lighthouse, a host of Architecture Week Monday Contrary to what some might think, Architecture Week is not only an annual fest for the black linen suit brigade. It is also about demystification. For us it began last Wednesday in London at the British Museum,...
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Industry Transcripts by Seeking Alpha
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Valassis Communications Q3 2009 Earnings Call Transcript
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Interpublic Group of Companies Inc. Q3 2009 Earnings Conference Call
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Local.com Corporation Q3 2009 Earnings Conference Call
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IndustryTop Rated
- Clients Overcharged by News America Listed in Court; Sara Lee: NAM "Is Raping Us and Enjoying It" 5 votes
- News America Talks Tough on Valassis Appeal But Borrows $1B, Just in Case 5 votes
- Insignia Uses Valassis Trial to Bludgeon News America in Minn. Federal Case 4 votes
- Insignia Wins Ruling v. News America; Stage Set for Another Antitrust Trial in POP Biz 4 votes
- Valassis v. NAM Federal Trial Set for February; Judge Denies Pretrial Motions 3 votes

