salon and unilever plc

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Clairol overhauls ad arrangements

Clairol: Herbal Essences work remains with Bcom3agency Kaplan ThalerProcter & Gamble has switched Clairol's L8m UK media planning business from MediaVest to MediaCom and its creative business from Banks Hoggins O'Shea/FCB to Grey Worldwide London, as it completes its purchase of the brand from Bristol-Myers Squibb.Procter & Gamble, which spent...

Tags: advertisement, brand, Branding, MARKETING, media, Salon, Unilever PLC

Research articles 2002-01-24

Salon Selectives set to come back; Lather, rinse, remarket for hair care brand.(News)(Helene Curtis Industries Inc.'s brand)

Byline: JULIE JARGON Salon Selectives, the old Helene Curtis hair care brand, is poised to bounce back. The shampoos and conditioners, which largely disappeared from store shelves in the years since Unilever N.V. acquired Helene Curtis, could r Byline: JULIE...

Tags: brand, Salon, Unilever PLC

Research articles 2007-01-29

`READER'S DIGEST' TO CUT RATE BASE BY UP TO 20%

Reader's Digest Association will lower the rate base of Reader's Digest by 10% to 20%, Chairman-CEO Thomas O. Ryder said. RDA President-U.S. Magazines Greg Coleman said advertisers have been given some make-goods due to the Digest missing its rate base, but denied make-goods totaled a reported...

Tags: advertisement, brand, Branding, General Motors Corp., MARKETING, Mr., Salon, silver, Unilever PLC

Research articles 1998-09-21

Suave and VO5 declare victory in value sector; P&G's 'Dailies,' Unilever's Salon Selectives lose out in two-year lather battle.(News)(advertising of Procter & Gamble Co. and Unilever Group)

Byline: JACK NEFF Byline: JACK NEFF

Tags: advertisement, Procter & Gamble Co., Salon, Unilever PLC

Research articles 2005-05-30

Salon Selectives gets $60 million in Unilever push.(Brief Article)

L'Oreal adds another extension with VitaVive haircare products L'Oreal adds another extension with VitaVive haircare products

Tags: Salon, Unilever PLC

Research articles 1998-03-30