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  • Private
  • US
Dow Jones Description

Upshot is a marketing agency that excels in understanding consumers and their ever-changing behavior. This consumer understanding, informed by our research and planning department, provides the foundation for all of our strategies and creative executions. Ultimately, understanding how a consumer changes throughout their daily journey allows us to speak to them at the right time, with the right message and at the right touch points. We currently focus on five core disciplines that measurably change consumer behavior: Promotion, Event/Viral, Collaborative Marketing, Retail & Environmental Design and Integrated Communications. Upshot is a subsidiary of EMAK Worldwide (Nasdaq: EMAK).

Number of Employees 156
Contact Information

303 E Wacker Dr 24th Fl

Chicago, Illinois 60601

www.upshot.net

(312) 943-0900

NAICS Code Advertising Agencies: 541810

News & Analysis

upshot - All News and Analysis

  • Don't Fit In at Work? Feel Trapped?

    - 2007-10-11

    UpShot Career Services UpShot today announced the first nationwide career coaching solution for job seekers. CEO and Head Coach Dr. Reginald Morris started UpShot to give the average job seeker an affordable way to gain a competitive advantage in the marketplace. A study released this month from the International Coach...

    Tags: UpShot

  • Uganda: Dammed if you do, damned if you don't

    - 2007-10-01

    The green light has finally been given to a controversial multi-million dollar hydro-electric dam project on the River Nile. But, Stuart Price asks, will it be the silver bullet to Uganda's stifling power shortages, or will it leave the country precariously exposed to the consequences of climate change? ...

    Tags: FINANCE, Uganda, upshot, World Bank

  • Direct Upshot of Limited Oil Supply Revives Stalled Projects, Driving the Heat Exchangers Market

    - 2007-09-26

    LONDON -- The Iraq war in 2003 constrained oil supply, escalating oil prices. This scarcity prompted the initiation of many projects related to gas to liquid GTL, liquified natural gas LNG and ethylene crackers plants, which were on hold for many years. As a direct consequence, the demand for heat...

    Tags: UpShot

  • The problem of the imperial presidency

    - 2007-09-22

    The Philadelphia Constitution may be dead, (1) but the basic problems which troubled the Framers--e.g., preserving the rule of law, preventing oppressive government--are still relevant, albeit in the new and different context. For instance, by way of introduction to what follows, the marked changes in relative powers of the branches...

    Tags: Bush, essay, Government, president, SOFTWARE, U.S. Congress, upshot

  • Spirits, markets get a lift

    - 2007-09-19

    WASHINGTON -- The Federal Reserve's unanimous decision to slash a key interest rate Tuesday is a dramatic statement that the central bank will do whatever it takes to prevent turmoil in the financial markets and a steep downturn in the housing sector from pulling the country into recession. ...

    Tags: bank, Federal Reserve Board, FINANCE, financial, inflation, upshot