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value proposition

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BNET Business Dictionary

Value Proposition: a proposed plan for making a profit; Value Proposition definition on BNET »

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The Changing Face Of Competitive Strategy: In nowadays global, intensively interconnected business environment, a major challenge faced by business organizations is how to maximize shareholder value and sustain growth, while at the same time creating economic value for all. Two essential ingredients of strategy are needed to achieve these long-run corporate objectives which are setting up...; Tags: value proposition, competitive strategy, shareholder, strategy; White papers 2008-04-13
Developing Value Propositions: The purpose of a value proposition is to identify and satisfy an unmet need that your target market possesses. An effective value proposition describes what you do in terms of tangible business results for the customer. However, it's more than a statement of offer or a buy-line. It's a commitment...; Tags: Sales strategy, BNET Editorial, value proposition, benefit, sales team, sales, pricing strategy, marketing, performance; Articles 2007-11-20
The Value Proposition of Identity and Brand Management: No successful business leader would take on a significant strategic endeavor without first understanding the value, the expected results, and the anticipated return on investment. Everything must have a value proposition. This is especially true for evaluating an investment into brand management and the visual identity of your business and...; Tags: Branding, Marketing research, brand management, identity, brand, ROI, industry; White papers 2005-04-15
High-Performance E&P Organizations: After all the progress that has been made through the implementation of new technologies, the redesign of business processes and the reframing of business strategies, the next opportunity for creating enduring competitive advantage is through the human and organization factors that create the system for a high-performance organization. This objective...; Tags: Strategy, Accenture Ltd., high-performance, business strategy, decision-making, competitive advantage, leadership, business process, asset, environment, industry; White papers 2005-02-20
A Case Study In Value Management – Understanding And Capturing Value: Today’s highly competitive environment forces companies to redefine customer value and create a value proposition superior to the competition. Defining market segments and choosing the optimal marketing targets continues to challenge sales and marketing professionals. Successful market differentiation generates high profits, while flawed segmentation, strategies could potentially cannibalize a business....; Tags: value proposition, strategy, marketing, software, environment, sales, tool; Case studies 2004-07-01

Strategically Integrating the Pieces: Using Research to Drive Hotel Growth: Prominent hotel chains employ market research companies to conduct large customer satisfaction studies. For the most part, these research companies have offered efficient collection of data, as well as timely and accurate reporting as their primary value propositions. However, operational excellence is now considered a basic expectation, rather than a...; Tags: Product marketing, Marketing research, value proposition, customer satisfaction, research company, market research; White papers 2004-04-01
CRM: The Key To Superior Business Performance: Businesses need to create economic value, which requires understanding customers and then engaging them with value propositions. This issue is being addressed by the best-of-breed CRM analytical tools that provide marketers with the intelligence to understand customers so that value propositions are relevant and arrive at the most opportune time...; Tags: Advertising & Promotion, Customer relationship management (CRM), NCR Corp., value proposition, CRM, investment, ROI, performance, tool; White papers 2004-01-15

Additional Resources

Concuity Announces Partnership with Financial Healthcare Systems, LLC: Partnership Expands Concuity's Product Suite by Adding Price Transparency VERNON HILLS, Ill. and DUBLIN, Ireland, June 23 /PRNewswire-FirstCall/ -- Concuity, a healthcare division of Trintech and a leading provider of contract management and revenue recovery technology ("Peer Reviewed by HFMA") and services, today announced its partnership...; Articles 2008-06-23
Promising Investment Opportunities in the European Powertrain Market: PALO ALTO, Calif. -- The Business & Financial Services practice at Frost & Sullivan is pleased to announce its 2008 Quarterly Analyst Briefing Presentation on the European powertrain market to be held on Thursday, June 26, 2008 at 8:00 a.m. PDT. The European powertrain market expects to benefit...; Articles 2008-06-23
AdventNet Joins Fortinet Global Alliance Partner Program: AdventNet, Inc., the leading provider ofenterprise IT management & security software, today announced it has joinedFortinet's Global Alliance Partner Program as a technology partner.Fortinet's partner program includes manufacturers, consultancy firms,service providers, global system integrators and other technology firms whocomplement and extend the unique value proposition of Fortinet's leadingunified threat management...; Articles 2008-06-20
Lawmakers considering overhaul of property-tax system: With a number of complaints coming this year over increased property taxes, state legislators are wondering if Utah should move to a California-type Proposition 13 tax-constraint system. A legislative committee on Wednesday heard from experts and citizens on how Proposition 13, as it is known, has worked...; Articles 2008-06-19
InstaMed® Announces Release of Healthcare Payments White Paper for Payers: SAN FRANCISCO, June 19 /PRNewswire/ -- InstaMed announced today the release of its second white paper focused on the growing business problem of Payment Assurance between Payers and Patients as Health Plan Members take on greater payment responsibility. The white paper introduces a Payment Assurance Framework for Payers...; Articles 2008-06-19
DiversityNXT Awards Honor Excellence in Telecom Next Gen Supplier Diversity: Trailblazer, Corporation and Diverse Supplier Receive Awards at Giant Conference LAS VEGAS -- DiversityNXT: Ahead of the Evolution, the leading conference for the telecommunications industry and its diverse suppliers, last night bestowed its three prestigious awards for excellence in supplier diversity in the Next Generation of telecommunications. ...; Articles 2008-06-18
Avocent Introduces New Wireless Distribution Product That Simplifies Audio Video Installations: Avocent Corporation (NASDAQ: AVCT) todayintroduced a new model of the Emerge® MPX extender, the MPX1500Thigh-definition HD multipoint extender transmitter, which wirelesslydistributes HD content from a source to multiple destinations. Avocent'swireless HD video distribution system is changing the way digital signagesystems are being deployed. In the rapidly growing digital...; Articles 2008-06-17
Kalido Appoints Mary Wells as Vice President of Marketing: Kalido, the active information managementcompany, today announced that the company has appointed Mary Wells as itsnew vice president of marketing. Wells will be responsible for Kalido'soverall marketing strategy; managing corporate, field, customer, partnerand product marketing; and reporting directly to Kalido President and CEOBill Hewitt. Prior to joining Kalido, Wells served...; Articles 2008-06-17
Mall Networks Unveils Version 3.0 of Its Award-Winning Suite of Merchant-Funded Loyalty Shopping Solutions: New release features next-generation comparison shopping, enhanced search, and self-learning personalization optimized for multi-channel loyalty programs LEXINGTON, Mass. -- Mall Networks, the leading provider of merchant-funded loyalty shopping solutions, today unveiled version 3.0 of its multi-channel solution suite. This new version features an advanced faceted search engine to...; Articles 2008-06-17
Exar Announces Key Executive Management Additions: FREMONT, Calif., June 16 /PRNewswire-FirstCall/ -- Exar Corporation today announced that George Apostol was appointed Chief Technology Officer CTO who will direct the Company's technology product strategy and manage the development of Exar's most highly integrated, complex devices. In addition, Paul Pickering was appointed Senior Vice President of...; Articles 2008-06-16
Pier 1 Imports Responds to Cost Plus Announcement: Reiterates Compelling Nature of Proposed Transaction and Value Proposition to Cost Plus Shareholders FORT WORTH, Texas -- Pier 1 Imports, Inc. (NYSE: PIR) today issued the following statement in response to the announcement by Cost Plus, Inc. (NASDAQ: CPWM) regarding Pier 1 Imports' proposal to acquire all the...; Articles 2008-06-16
The Debit Cards as Profit Drivers Report is out Now: DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/250c20/debit_cards_as_pro) has announced the addition of the "Debit Cards as Profit Drivers" report to their offering. The debit card is at the heart of a customers' relationship with a bank. The new edition of this industry standard presents debit card...; Articles 2008-06-12
Metabolix, Inc. to Present at Thomas Weisel Partners Alternative Energy Conference: CAMBRIDGE, Mass. -- Metabolix, Inc. (NASDAQ: MBLX), a bioscience company focused on developing clean, sustainable solutions for the world's needs for plastics, chemicals and energy, today announced that it will be presenting at the Thomas Weisel Partners Alternative Energy Conference taking place June 12, 2008 in New York City. ...; Articles 2008-06-11

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