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- Value Innovation
- The Idea in Brief Struggling to stay ahead of your rivals? No need. Instead of trying to match or beat them on cost or quality, make the other players irrelevant--by staking out new market space...
- Articles 2008-04-01
Additional Resources
- Spur Market-Busting Growth
- To spur new growth, stop competing the way your rivals do. Instead, rewrite the rules of the game and stake out new market spaces. Focus on satisfying consumers' most pressing needs in radical ways, asking what your customers really value. Then ask, "How would we provide that value if we...
- Research reports 2005-03-01
- Sailing the ocean blue.(book about manufacturing industry)(Brief Article)
- Toyota. Dell. Canon. Sony. Ford. General Motors. Chrysler. They are among the best-known names in manufacturing. And, according to W. Chan Kim and Renee Mauborgne, professors at the prestigious INSEAD business school in Fontainebleau, France, these c Toyota. Dell. Canon. Sony. Ford. General Motors. Chrysler. They...
- Research articles 2005-03-01
- How Managers' Everyday Decisions Create—or Destroy—Your Company's Strategy
- The Idea in Brief Top leaders' formal strategies determine how business gets done in your firm—right? Wrong, say authors Joseph Bower and Clark Gilbert: It's other ...
- Articles 2007-11-07
- The Founder's Dilemma
- The Idea in Brief Most entrepreneurs want to make pots of money and run the show. But Wasserman reveals that it's tough to do both. If you don't figure out which matters most to you, you could...
- Articles 2008-04-01
- What the Customer Cannot Tell You
- Most companies say that being customer-led is at the heart of their growth strategy. Yet market leaders achieve success by being distinctive -- they lead customers, not vice-versa. Take Apple. A columnist who has interviewed Steve Jobs several times told me that, in all his sessions with...
- Blog posts 2008-06-16
- The Secrets to Successful Strategy Execution
- A brilliant strategy may put you on the competitive map. But only solid execution keeps you there. Unfortunately, most companies struggle with implementation. That's because they overrely on structural changes, such as reorganization, to execute their...
- Articles 2008-07-18
- Would Your Customers Care if You Were Gone?
- Most organisations die, not with a bang, but with a whimper. The headlines may be grabbed by the major company disasters, such as Lehman Brothers' collapse or Enron’s self-destruction. But corporate cemeteries are more commonly filled with businesses that breathed their last after...
- Blog posts 2008-10-29
- The Boston Consulting Group announces new chairholder at INSEAD
- BOSTON--BUSINESS WIRE--June 15, 1995--The Boston Consulting Group, one of the world's leading international management consulting firms, announced today that W. Chan Kim, Professor of Strategy and International Management, has been appointed as the holder of The Boston Consulting Group Bruce D. Henderson Chair in International Management at INSEAD.The chair's endowment,...
- Research articles 1995-06-15
- What's Your List of the Best Business Books?
- What are the best business books ever? Good question. Personally, I get bogged down by most business books since too many are badly-organized and ill-thought-out exercises in cheerleading. So, I cruised the Web a bit and found this list by Shoulders of Giants and have to agree...
- Blog posts 2009-01-27
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