web 2.0 and channel management and lori deschene Resources | BNET
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web 2.0 and channel management and lori deschene

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How to Create a Successful Business Widget
Consumer review site Rate It All explains the Long Tail is getting longer, making it increasingly important to deliver your Web service to consumers where they are. Enter widgets. Newsweek predicted 2007 would be the year of the widget, and they certainly garnered a lot of attention with over 87 million people using 239 million widgets during...
Tags: Marketing, Branding, Web 2.0, Channel Management, Brand, Advertisement, Web, Internet, Lori Deschene
Blog posts 2008-01-03
Customer Data No Longer a Competitive Edge
Who owns the information in your CRM system -- the system you've put time and money into building and maintaining? If you answer this question based on old-school ideas of data ownership, you might say, "My company does." If you're entering into the equation the effects of Web 2.0 on information...
Tags: Lori Deschene, Marketing, Internet, Channel Management, Web 2.0, Data, Information Today Inc., Web
Blog posts 2007-10-11
Get with the Times: Kill the Online Subscription Model
As of midnight tonight, access to much of the New York Times online content, previously limited to TimesSelect users (who paid $7.95 monthly or $49.95 annually), will be free for all. The resultant increased traffic should position the Times to generate ad revenue far exceeding lost subscription dollars. Vivian Schiller,...
Tags: Lori Deschene, Internet, Marketing, Advertising & Promotion, Web 2.0, Channel Management, Content, New York Times Co., Web
Blog posts 2007-09-18
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