Resources

292 Resources for

web 2.0

Subscribe to this listing via:
RSS
Email

BNET Resources

If the Recession is Long, Web 2.0 Startups Could Be Screwed: If the Recession is Long, Web 2.0 Startups Could Be Screweddotbomb, dotbrightfutureThe same thing happened after the dotcom crash. Marketing budgets were squeezed as organisations struggled to get real value from the web. They did that eventually though. A lot of what was promised then has now been delivered. It...; Tags: recession, Web 2.0 Startups, Web 2.0, Web; Discussion threads 2008-07-18
Get Free Small-Business Appointment Scheduling from Genbook: Last week I told you about Acuity, a new service that lets clients schedule their own appointments with you via a Web-based interface. My only complaint was that site seemed like a work in progress. If you had similar concerns, check out Genbook, a similar appointment-scheduling service with a more...; Tags: Appointment, Small Business, Acuity Corp., Genbook, Web 2.0, Channel Management, Internet, Marketing, Rick Broida; Blog posts 2008-06-09
Enterprise 2.0: Vince Casarez, vice president of product management at Oracle, explains how Web 2.0 technologies, such as tags, wikis, and mash-ups, can be applied within an organization.; Tags: Wiki, Web 2.0, Enterprise 2.0, Online Communications, Whiteboard, Internet; Videos 2008-05-19
Four Tools for Building a Better Business Vocabulary: Communications drives business. Thus, Web-based phrase generators can spark your career. Want to pontificate like an academic? Use this phrase generator. Need to speak like you know your Web 2.0 (and don't mind a little salty language)? Click here. Random words can spark new thoughts. Or wow your...; Tags: Tool, Generator, Web 2.0, Channel Management, Professional Development, Productivity, Internet, Marketing, Career, Michael Fitzgerald; Blog posts 2008-05-16
Learn About Web 2.0 Through Sarah Lacy: Sarah Lacy of BusinessWeek.com caused quite a stir a few weeks ago when she conducted an on-stage interview of Facebook CEO Mark Zuckerberg at SXSW and asked a lot of off-the-wall questions that the tech-heavy audience thought was disrespectful and irrelevant. They were posting their thoughts from the auditorium on...; Tags: Public Relations, Web 2.0, Marketing, Corporate Communications, Internet, Jon Greer, Web, Social Media; Blog posts 2008-05-07

CEOs Have a Real Credibility Problem: Following up on the BNET1 post, CEO Candor on Steep Decline: The post reports on the decline in trustworthiness of CEOs as measured by their perceived candor in the letters to shareholders that accompany annual reports. The study, by Rittenhouse Rankings, says that more and more CEOs...; Tags: Financial Accounting, Web 2.0, Financial Statements, Internet, CEO, Finance, Jon Greer; Blog posts 2008-05-07
What Are Your Sure Bets for the Future?: Harvard Business Review Editor Thomas A. Stewart has a thought-provoking list for you to contemplate, and its title doesn't lack for confidence: 9 Sure Bets For The Future. To give you a flavor, here are three of the nine trends Stewart thinks are sure enough for you...; Tags: Sean Silverthorne, Consumer Electronics, Cellular Phones, Web 2.0, Software/Web Development, Management, Strategy, Business Operations, 3G, AJAX, Globalization, Intellectual Property, Internet, Harvard Business Review Editor Thomas A. Stewart, Bill Gates, Personal Technology, Web Development, Research & Development; Blog posts 2008-04-03
Protect Your Online Reputation: In the real world, managing your reputation should be paramount. Showing up on time, being helpful to colleagues, and taking the occasional shower increase the reputation points you can leverage in any number of ways, including career advancement. Many of us spend a lot of time, if...; Tags: Sean Silverthorne, Career, Internet, Online Communications, Web 2.0, Professional Development, Blogging, Wiki, Reputation; Blog posts 2008-03-31
The Two Dimensions Of Collective Intelligence: Web users generate two kinds of information, explicit and implicit. Explicit is what you set out to create: blog posts, tags, wikis. But it's the information you create without thinking as you make your way across the Web that may be far more important in the long...; Tags: Sean Silverthorne, Marketing, Internet, Web 2.0, Channel Management, Blogging, Collective Intelligence, Blog, McAfee Inc.; Blog posts 2008-03-24
Zuckerberg Interview Shows It's a Wild, Wired World: Yesterday, Facebook founder and CEO Mark Zuckerberg was interviewed on stage at the SXSWi conference by former BusinessWeek journalist and author Sarah Lacy. It didn't go well -- Lacy, who can be a bit of a smarty pants, was channeling her inner David Letterman, asking off-the-wall questions, interrupting Zuckerberg...; Tags: Jon Greer, Internet, Corporate Communications, Marketing, Channel Management, Web 2.0, Public Relations, Mark Zuckerberg, Wired Inc., Web; Blog posts 2008-03-10
Putting Web 2.0 to Work: Don't let the hype discourage you. Simple, easy to use, and — bonus! — much cheaper than traditional software, Web 2.0 tools can help your business thrive.What's all the hype about Web 2.0, and why should you care? We're glad you asked. To begin, you can read our BNET Briefing...; Tags: Internet, Web, BNET Feature Package, Andrew Mager, Technology, Socialtext, Marketing, Channel Management, Web 2.0; Articles 2008-02-19
Put Your Customers to Work: Don't just sell to them—learn from them! Crowdsourcing is the new way to turn your most passionate customers into a powerful talent resource.Crowdsourcing is the practice of tapping members of the general public to perform important business tasks such as research, product development, and marketing. With the advent of Web-based...; Tags: BNET Feature Package, Web 2.0, Social Media, Open Sourcing, Knowledge Sharing, Andrew Mager, Jennifer Alsever, Human Resources, Business Operations, Research & Development, Workforce Management, Talent, Product Development, Crowdsourcing; Articles 2008-02-19
Four Traits to Look for in Prospective New Media Hires: As the world becomes more and more connected, you're going to need to begin investing in new media. And looking for a new media guru is worlds different than finding an accountant or a sales representative, for example. It seems that the foam rising to the top is comprised of...; Tags: Hire, Web 2.0, Team Management, Channel Management, Internet, Management, Marketing, Jonathan Haeber, Trait, Web; Blog posts 2008-02-01
Would Anyone Tell a Friend?: Shop.org's Strategy & Information Forum is going on this week in Orlando. The theme this year: Web 2.0 and itâ€™s implications for retailing. Neil Clemmons from the Experience Matters blog is attending and picked up a simple but powerful insight from keynote speaker, Andy Sernovitz, one of the founders of...; Tags: Marketing, Jessica Stillman, Software, Office Suites, Microsoft Word, Blogging, Web 2.0, Friend, Shop.org, Microsoft Office, Internet, Product Marketing; Blog posts 2008-01-25
How to Create a Successful Business Widget: Consumer review site Rate It All explains theÂ Long TailÂ is getting longer, making it increasingly important to deliver your Web service to consumers where they are. Enter widgets. Newsweek predicted 2007 would beÂ the year of the widget, and they certainly garnered a lot of attention withÂ overÂ 87 million people usingÂ 239 million widgetsÂ during...; Tags: Marketing, Branding, Web 2.0, Channel Management, Brand, Advertisement, Web, Internet, Lori Deschene; Blog posts 2008-01-03
Marc Sternberg: Managing Transitions: Transitions aren't always hard. Marc Sternberg, President and COO of AlwaysOn found a new niche driven by an innovative marketplace. Television and print have been forced to make way for new media, and this former Hollywood Reporter executive has not only adapted, but has helped grow AlwaysOn, an insiders'...; Tags: building brands, managing transitions, Marc Sternberg, Home Entertainment, Personal Technology, Marketing, Internet, TVs, Branding, Web 2.0, AlwaysOn; Videos 2007-12-10
All Together Now!: In hotels, conference centers and exhibition halls all over the world, people just like us conduct summits and symposia to discuss what we will be doing in the next five years. Free buffets are consumed, PowerPoint presentations endured and conclusions drawn. Often these conclusions are a bit overstated, more rarely...; Tags: Adobe Systems Inc., Web, Web-based Collaboration, Collaboration, Partnership, Online Collaboration, Cisco Systems Inc., Business Structures, Web 2.0, Channel Management, Groupware, Finance, Internet, Marketing, Enterprise Software, Software, Jeff Palfini; Blog posts 2007-11-09
Web 2.0 as a Sales Tool...Not!: Web 2.0 as a Sales Tool...Not!Agree to DisagreeThe review sites do a very good job of filtering out specious reviews --not all but most.What we forget is that in a cusotmer centric approach it was always about the customer -- the customer now has the means to take back control...; Tags: NOT!, sales, sales tool, Web, Web 2.0; Discussion threads 2007-11-09
Web 2.0 as a Sales Tool...Not!: A great truism of writing about business and technology is that whenever you try to inject sanity into the discussion of some over-hyped techno-fad, somebody is virtually guaranteed to respond with computer industry conventional wisdom. Earlier this week, I posted a criticism of Web 2.0. (It's HERE.) ...; Tags: Geoffrey James, Marketing, Internet, Channel Management, Web 2.0, Sales, Sales Tool, Web; Blog posts 2007-11-09
Web 2.0 Woes: A Perfect Example!: On Monday, I pointed out that Web 2.0 presents some challenges for sales teams. On Tuesday, I posted what must have seemed a bit of a non sequitur -- a rant about the bonehead PR policies at Wiley books. In fact, that second post had a hidden agenda --...; Tags: Geoffrey James, Sales, Corporate Communications, Blogging, Internet, Marketing, Sales Strategy, Channel Management, Public Relations, Wiley, Web 2.0, Web Site, Blog, Web; Blog posts 2007-11-07