Byline: Nat Ives More magazine keeps roaring along, having just completed its fabulous 40-plus model search in New York, and Martha Stewart is apparently contemplating her own magazine for a slightly older crowd. But now the online competition is heating up too. ...
Byline: nat ives WHAT IT IS: Shifd is basically an online repository for your notes, maps and links designed to simplify clipping and transferring content from the web to mobile devices and vice versa. Ditto for accessing your information, whether you've got a...
Byline: NAT IVES When the magazine industry turned out for its latest digital conference last week, no one doubted the importance of the web. But now that they've moved online, many major magazine publishers are finding themselves nobodies in the new neighborhood, overshadowed...
Byline: nat ives Fashion magazines took only three spots on the 2007 A-List, but let's be honest: They easily could have taken more. While the proliferation of digital and other media kept the pressure on most magazine publishers this year, ad execs at...
Byline: NAT IVES Occasional attempts to sell serialized books online, such as Stephen King's abortive effort to get a buck per installment from readers of "The Plant'' in 2001, have been far from rousing successes. Mr. King suspended publication after five chapters. ...
Byline: NAT IVES A former Us Weekly editor sued the magazine earlier this month, saying it hurt her career by accusing her of stealing content from its computers. The details are murky-although the FBI got involved, the former editor was never arrested or...
Byline: Nat Ives The magazine business has watched newsstand sales slide for years. Women already have all sorts of magazines trying to serve them. So why does Bauer Publishing think adding another weekly title to the rack is a good idea? ...
Byline: NAT IVES nives@crain.com The magazine business has watched its newsstand sales slide for years; women already have all sorts of magazines trying to serve them. So why does Bauer Publishing think adding another weekly to the rack is ...
Byline: NAT IVES nives@crain.com by now most magazine and newspaper publishers will tell you they have answered the digital revolution's call by transforming their sales reps into brand strategists from parochial media advocates of either print or web. But...
Byline: NAT IVES "Time is launching a broader effort to redefine the relationship between the reader, the magazine and Time.com as a continuous 24/7 experience'' was the high-minded statement from Managing Editor Richard Stengel. Media buyers heard a simpler message: Friday delivery...
Byline: NAT IVES The demise of the 8-year-old Teen People's print edition last week is one more indication of just how quickly digital media can change the game. At its launch, the title was heralded as an instant hit. But...
Byline: NAT IVES When conde nast publications finally delivers the first issue of its new business monthly, Conde Nast Portfolio, to newsstands next April 24, its success or failure will hinge on one question: Whether it can be what Time Inc.'s Real Simple...
Byline: nat ives The current crop of business magazines is hardly content to let Conde Nast do all the innovating in the category. Business Week, in fact, is about to introduce a magazine within the magazine called IN: Inside Innovation, a print extension...
Byline: NAT IVES Newsstand sales of the glossies-often used as shorthand for how well a magazine is hitting with its audience-fell for so long in the past decade that the flat last two years look like a victory. But in...
Byline: NAT IVES AS NET ADS PASS PRINT ADS, PUBLISHERS GET WEB WISE it's a moment that has been anticipated for a decade, but that makes it no less seminal. This is the year, according to Merrill Lynch, the Internet...
Byline: nat ives Some publishers are trying to leverage two big strengths untouched by the digital revolution-local knowledge and local brand awareness-by building community Web sites interwoven with print products. One year ago in Bluffton, S.C., Morris Communications introduced a free, home-delivered...
Byline: Nat Ives In recent weeks, major TV broadcasters and cable networks have announced a sudden storm of video-on-demand and online initiatives that don't conform in any way to TV's traditional business models. Both NBC and CBS are offering top prime-time programs to...
Articles 2005-12-05
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