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- 5 Ways To Improve Online Cross- & Up-Selling
- Cross-selling is selling an additional product to existing customers, usually related to what they've already bought. Up-selling is selling a better but usually more expensive product to customers, after they've decided on a cheaper product. Cross- and up-selling isn't difficult as you're selling to people who want to buy -...
- White papers 2008-06-01
Additional Resources
- M&S jumps to top of retail website top 20
- Marks & Spencer and WHSmith have the most user-friendly websites among high street retailers, according to the latest annual study by web consultancy Webcredible. Relaunched Woolworths, which is now an online-only store, also did well in the study, and Boots saw the biggest jump in its ranking. Retailers have invested...
- News items 2009-10-21
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