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- Why the Bayer-Yaz Settlement Will Not Change Drug Advertising Forever
- Former Pfizer vp Dorothy Wetzel popped up in Ad Age today claiming that Bayer's corrective ad campaign for Yaz birth control "will cause drug companies to get way more conservative" with their advertising. "They're going to test and test and test their spots, and ultimately the advertising won't be as...
- Blog posts 2009-02-16
Additional Resources
- Bayer's Lawyers Nix Public Hearing on Explosion at WV Plant
- Lawyers for Bayer have successfully persuaded the U.S. Chemical Safety Board to delay discussing why a Bayer chemical plant in West Virginia blew up, killing two people, last August. The public meeting, at which the safety board was to brief Kanawha Valley residents on its investigation into the explosion, was...
- Blog posts 2009-02-25
- Probe: Bayer Destroyed Evidence After Fatal Explosion; Tried to Dampen Media Coverage
- Bayer seems determined to make a bad situation worse for itself in the Congressional investigation of an explosion at its Institute, W.Va., crop sciences plant. Congress heard that Bayer destroyed evidence and engaged in a secrecy campaign in order to restrict media coverage and public criticism of how it handles...
- Blog posts 2009-04-22
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