zentropy partners

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Zentropy Partners Helps Launch General Motors' Newly Designed GM BuyPower Auto Web Site; New Site to Focus on Customer-Centric Functions

Business Editors & E-Commerce Writers LOS ANGELES--BUSINESS WIRE--April 14, 2000 Zentropy Partners, a worldwide digital consulting and development company affiliated with The Interpublic Group of Companies Inc. (NYSE:IPG), today announced its part in the launch of the GM BuyPower Web site (www.gmbuypower.com), a comprehensive online automotive buying service....

Tags: car, General Motors Corp., INTERNET, IPG, PRODUCTIVITY, tool, Zentropy Partners

Research articles 2000-04-14

A Fresh Look for Neutrogena

LOS ANGELES--BUSINESS WIRE--Dec. 9, 1998--Neutrogena is looking cleaner and fresher than ever online (www.neutrogena.com). Zentropy, a new media agency for the skincare products company, is responsible for the new look. It's now a better path to clear skin. Faster downloading times, clean survey forms for skin and haircare tips,...

Tags: Neutrogena Corp., Zentropy Partners

Research articles 1998-12-09

Power Play: GM to Put Net Bucks Behind Car Site

General Motors is plotting its largest media blitz ever for an Internet initiative with the nationwide launch early next year of its comprehensive online car-buying service, GM BuyPower. To assist with the national rollout, executives at GM's consumer marketing initiative division said they had hired Zentropy Interactive, Los Angeles. ...

Tags: car, General Motors Corp., Zentropy Partners

Research articles 1998-10-19

Additional Resources

Interpublic groups Web shops under Zentropy.

Interpublic Group of Cos. last week said it was taking a majority stake in Los Angeles-based Web shop Zentropy, and then bundling most of its interactive holdings under one umbrella, Zentropy Partners. Zentropy Partners, Cambridge, Mass., will have r Interpublic Group of Cos. last week said...

Tags: Web

Research articles 1999-12-13

McCann divides i-shop ; Parts of Zentropy create new planning, buying unit.(Brief Article)

McCann-Erickson World- Group's troubled i-shop, Zentropy Partners was divided last week and part of the spoils went to create the core of a new online and offline planning and buying unit: Universal McCann Interactive. McCann-Erickson World- Group's troubled i-shop, Zentropy Partners was divided...

Tags: planning

Research articles 2001-05-21

22: Mark Addicks, Chief marketing officer, General Mills; Ad budget: $956 million.(Special Report: Power Players)(Brief Article)

AGENCY ROSTER INCLUDES: Interpublic's Campbell Mithun and Zentropy Partners, both Minneapolis; Casanova Pendrill Publicidad, Costa Mesa, Calif. Publicis' Arc, Saatchi & Saatchi and Zenith Media, all New York; Burrell Communications Group, Chicago AGENCY ROSTER INCLUDES: Interpublic's Campbell Mithun and Zentropy Partners, both Minneapolis; Casanova Pendrill...

Tags: advertisement, General Mills Inc., Interpublic, Publicis

Research articles 2004-10-04